Founding Growth Lead

GovSignalsNew York City, New YorkOn-siteFull-timeSenior, 5–8 yearsListed 3 weeks ago

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About this role

WHAT YOU'LL DO

- Build the AI-powered GTM engine. Stand up enrichment pipelines, LLM-driven personalization, and agentic outbound using tools like Clay, n8n, Zapier, Make, Apollo, Instantly/Smartlead, Lindy, Gumloop, and custom GPTs / LLM APIs — doing the work a much larger team would do manually.

- Run growth experiments. Scrappy, high-velocity tests on messaging, channels, and ICPs. Ship daily, measure weekly, kill what doesn't work.

- Translate technical AI into compelling narratives. Decks, demos, one-pagers, case studies, and landing pages — written in plain English about hard problems.

- Design and execute campaigns end-to-end. Email sequences, paid/social, webinars, conference activations, and ABM plays focused on federal primes, Fortune 500 contractors, and government agencies.

- Own the numbers. Define CAC, LTV, and funnel conversion. Build dashboards. Refine strategy based on data, not vibes.

- Partner across the company. Work with product, sales, and deployment so GTM programs align with our ICPs, sales workflows, and what we're actually shipping.

To apply, show us a workflow, automation, or system you've built — an enrichment pipeline, an n8n flow, an agent, a dashboard, anything — that replaced work a marketing team would traditionally have done manually. A Loom plus a link beats a resume.

WHAT YOU BRING

- 3+ years in marketing, growth, or GTM — ideally at early-stage or high-growth startups where you wore many hats.

- Must have experience working directly with federal agencies, government contractors, or organizations supporting the federal government.

- AI-native workflow builder. AI tooling is your daily workbench. You've shipped real automations across multiple platforms and use LLMs constantly to enrich, personalize, classify, and write. You know your way around an API even if you don't write production code.

- System builder. You've designed and scaled a marketing system from scratch — automation, attribution, integrations, the whole stack — not just managed one someone else built.

- Sharp translator. You've turned technical product details into customer-facing narratives that converted.

- Range. You're equally comfortable in an automation builder, a CRM, a Notion doc, and a sales pitch.

Nice to have: you've built agentic outbound or AI-driven content ops in a previous role; a background in growth marketing, product marketing, or demand generation; experience marketing AI/ML, developer tools, or SaaS products; familiarity with GovTech, compliance, or federal contracting ecosystems; a background in government contracting, the military, or the intelligence community.

THE TEAM

GovSignals was founded by four cofounders who lived with this problem from both sides — selling to the government and serving inside it — with backgrounds across the Defense Intelligence Agency, the Department of Energy, Palantir, Amazon, federal contractors building for missiles, and state contractors building for prisons. You'll work directly with all four. The team at GovSignals has shipped to defense companies, scaled venture-backed startups, and founded companies of their own.