Marketplace Account Manager, Direct Business EMEA

Brooks RunningAmsterdam, North HollandOn-siteFull-timeSenior, 5–8 yearsListed 1 month ago

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About this role

Your Responsibilities:

Marketplace Performance & Growth

· Own revenue delivery and marketplace KPIs across assigned accounts, including traffic, conversion, full-price sell-through, and share of business.

· Implement seasonal strategies, revenue forecasts, and product sales aligned with EMEA targets.

· Analyze marketplace performance data to identify trends, risks, and growth opportunities, translating insights into actionable plans.

· Optimize digital shelf execution across platforms, including product visibility, assortment, and content quality.

· Support pricing and promotional execution in line with Brooks’ pricing strategy and full-price objectives.

· Identify and activate platform-specific growth levers such as campaign participation, search visibility, and assortment expansion.

Partner Management & Commercial Planning

· Build strong, trusted relationships with key stakeholders (i.e., buyers, merchandiser, digital teams) across marketplace partners.

· Develop and deploy win-win account strategies that position Brooks as a strategic partner on each platform.

· Lead meetings and support Quarterly Business Reviews (QBRs) with PPP stakeholders.

· Act as the primary point of contact for assigned marketplace partners, ensuring alignment on business priorities and execution.

Execution & Cross-Functional Alignment

· Collaborate with Marketing to deliver best-in-class execution of seasonal campaigns and brand moments.

· Partner with the Direct Business Planner to ensure optimal product availability and inventory management across accounts.

· Align with Merchandising teams to ensure assortment plans support marketplace performance and consumer demand.

· Work closely with EMEA country teams to ensure consistent deployment of pan-European strategies.

Insights & Continuous Improvement

· Monitor competitor activity, platform deployments, and market trends, sharing insights with the broader team.

· Continuously assess performance against KPIs and recommend adjustments to strategy and execution.

· Contribute to key strategic projects and initiatives within the Direct Business team.

· Drive process improvements and identify opportunities to enhance efficiency and effectiveness.

Qualifications:

Bachelor’s degree in Sales, Business Management, Marketing, or related field; equivalent combination of education and years of experience can be considered in lieu of degree(s)

· 5+ years of experience in account management, ideally within digital retail or marketplace environments (sports category preferred)

· Proven experience managing marketplace/platform partners (e.g., Zalando, Amazon, or similar)

· Strong track record of delivering commercial results and building successful, long-term partnerships

· Strong commercial acumen with ownership mindset across revenue, margin, and full-price performance

· Highly data-driven with the ability to translate performance data into clear actions and decisions

· Strong understanding of key digital retail drivers, including traffic, conversion, merchandising, pricing, and promotions

· Ability to manage complex projects and work effectively in cross-functional, international environments

· Excellent communication and presentation skills in English

· Strong proficiency in Excel, PowerPoint, and data analysis tools

· Strong interpersonal skills with the ability to influence and build trust across internal and external stakeholders

· Highly organized, detail-oriented, and able to balance execution with strategic thinking

· Demonstrate innovation, initiative, and a continuous improvement mindset

· Travel 20% within Europe

· Embraces and lives the Brooks values!