Manager, Creators & Affiliates

Responsibilities

- ## Identify, vet, and manage creators and affiliates across RMG and DTC clients, with a focus on performance-driven content, qualified traffic, and measurable campaign outcomes

- ## Source creators who can produce platform-native video content for paid social channels including Meta, TikTok, YouTube Shorts, and other digital platforms

- ## Evaluate creator and affiliate fit based on audience alignment, content quality, platform presence, category relevance, past performance, brand safety, and client objectives

- ## Develop clear creator briefs that communicate campaign goals, messaging, offers, content direction, compliance considerations, and deliverable requirements

- ## Manage outreach, communication, timelines, deliverables, feedback, revisions, approvals, and final asset collection across active creator and affiliate partners

- ## Maintain organized creator and affiliate pipelines, including outreach status, rates, deliverables, performance notes, and client-specific opportunities

- ## Track creator and affiliate learnings to inform future sourcing, briefing, content direction, partner selection, and campaign recommendations

- ## Support the development of scalable creator and affiliate programs across multiple client verticals

- ## Stay current on creator trends, affiliate opportunities, platform updates, RMG regulations, DTC category trends, and emerging performance channels

Requirements

- ## 3+ years of experience in creator management, influencer marketing, affiliate marketing, partnerships, performance marketing, or a related role

- ## Experience sourcing, briefing, and managing creators for social-first video content, ideally for paid social or performance marketing campaigns

- ## Experience identifying, vetting, and managing affiliates or performance-based partners is strongly preferred

- ## Strong understanding of social platforms including TikTok, Instagram, Facebook, YouTube Shorts, and emerging creator channels

- ## Ability to evaluate creators based on content quality, audience fit, brand alignment, performance potential, and campaign needs

- ## Ability to write clear, actionable creator briefs that translate strategy into content direction

- ## Strong communication skills and ability to manage outreach, feedback, timelines, deliverables, and partner relationships

- ## Comfortable balancing multiple clients, priorities, deadlines, and active creator or affiliate conversations at once

- ## Strong organizational skills and ability to maintain clean trackers, pipelines, and documentation

- ## Interest in performance marketing, paid social, creator-led acquisition, and affiliate-driven growth

- ## Experience with RMG, regulated categories, DTC brands, or compliance-sensitive campaigns is a plus

- ## Ability to move quickly while maintaining strong attention to detail

Perks

- ## Opportunity for growth in the company

- ## Work alongside a great slate of clients and team members

- ## Fun, creative, and collaborative company culture

- ## Hybrid & Remote work options

Compensation

- ## Commensurate with experience

- ## Long-term disability insurance

- ## Health care offering, including dental and vision

- ## Unlimited Paid Time Off