SystemSenior Software Business Development Manager

NXP SemiconductorsJing’an, Shanghai, ShanghaiOn-siteFull-timeSenior, 5–8 yearsListed 4 months ago

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About this role

Key Responsibilities

1. Customer Engagement & Business Development

- Support account managers in expanding footprint at key OEMs and securing early entry points for new system/SW programs.
- Establish strong relationships with system/SW R&D leaders, system architects, technical program owners, and platform strategists within OEMs, Tier1s, and eco system partners.
- Identify, qualify, and pursue new software opportunities (MotionWise, CoreRide, SDV platforms, etc.) in alignment with regional and global sales strategy.
- Act as the interface for software products, positioning NXP solutions in customer roadmaps.

2. Opportunity Management & Funnel Growth

- Build a robust opportunity pipeline across prioritized accounts
- Lead early‑stage discussions (evaluations, PoCs, Design Wins opportunities), ensuring smooth handover internally.
- Support large-scale serial program pursuits by engaging both technical and commercial stakeholders.

3. Internal Alignment & Cross-Functional Collaboration

- Collaborate closely with GKAMs, Regional Auto Sales Leads, the Product Line and Engineering teams.
- Contribute to training and enablement of regional Sales teams on the Software Customer Journey.

4. Market & Customer Insight

- Monitor SDV market evolution, competitive landscape, and customers’ SW architecture strategies.
- Provide structured feedback to Sales, Product Line and Marketing organizations to refine roadmap and value proposition.

More information about NXP in Greater China...

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