About this role
The Vertical & Product Enablement Partner will work to accelerate regional revenue growth by translating complex product capabilities into industry-specific business value. You will act as the strategic bridge between global product teams and regional revenue teams, building vibrant practitioner communities and driving the adoption of vertical-specific go-to-market playbooks across EUI.
Responsibilities
1. Product Training Coordination & Contextualization
- Partner with Monetization Enablement (ME) and Product Marketing Managers (PMMs) to coordinate and deliver vertical-specific product training.
- Crucially, contextualize all global training content: connect product features directly to the assigned vertical’s unique business challenges, macroeconomic trends, and revenue opportunities.
- Implement continuous feedback loops with practitioners to measure training effectiveness and identify capability gaps.
2. Vertical Community Stewardship
- Build, lead, and energize dedicated industry communities (e.g., Retail, Fintech) across all EUI markets.
- Act as the 'Community Governor,' facilitating cross-market knowledge exchange among CSMs, PMMs, GVDs, and BPMs.
- Organize and lead monthly community forums, curate async discussion channels, and serve as the primary point of contact for organizing regional industry summits.
3. Playbook Activation & GVD Enablement
- Collaborate directly with Group Vertical Directors (GVDs) and PCS leads to operationalize and educate teams on vertical playbooks.
- Identify, document, and amplify success stories, ensuring that a successful strategy in one market is rapidly replicated across the region.
- Provide the community infrastructure necessary to support and sustain GVD-sponsored commercial initiatives.
4. Industry Intelligence & Outside-In Research
- Develop and distribute regular industry intelligence (e.g., newsletters, trend reports) tailored to your assigned verticals.
- Conduct deep-dive research to "unpeel" client business models, educating internal teams on how clients in specific verticals generate revenue and where our products strategically fit.
- Scout external industry events and thought leadership, bringing outside-in perspectives (including external speakers and clients) into internal community sessions.