Sales Manager

Overview

About The First Group Hospitality

The First Group Hospitality is a Dubai-headquartered, full-service hospitality management company specialising in hotel operations, asset management, and F&B strategy. With a team of industry veterans and a proven track record, the company delivers tailored solutions that enhance efficiency, optimise revenue, and maximise asset value for investors and hotel owners. As a trusted third-party hotel management provider, The First Group Hospitality partners with leading global brands to drive operational excellence and long-term profitability, thanks to expertise spanning property performance optimisation, cost management, and guest experience enhancement. Beyond management, The First Group Hospitality develops and operates a dynamic portfolio of upscale hotels, residences, and award-winning restaurants, creating high-value hospitality assets that stand out in the market.

For more information, visit tfghospitality.com

Job Description

The Royal Stables Private Members Club in Abu Dhabi is seeking a Sales Manager to drive revenue growth, develop new business, and promote our premium membership, hospitality, equestrian, and event offerings. Responsibilities include but not limited to:

- Develop and implement sales strategies to achieve revenue and growth targets.

- Generate new business through networking, referrals, partnerships, market research, and targeted outreach.

- Promote private memberships, hospitality experiences, equestrian programmes, events, and corporate packages.

- Build and maintain strong relationships with VIP, high-net-worth, corporate, and prospective clients.

- Manage the complete sales cycle, from lead generation and qualification to negotiation, closing, and follow-up.

- Conduct presentations, tours, client meetings, site visits, and sales appointments.

- Prepare tailored proposals, packages, quotations, and commercial agreements.

- Maintain accurate records of leads, opportunities, activities, proposals, and sales outcomes.

- Use CRM and sales tools to manage the pipeline and track conversion performance.

- Collaborate with membership, marketing, hospitality, equestrian, and operations teams to deliver a seamless client experience.

- Identify opportunities for corporate partnerships, sponsorships, private events, and strategic collaborations.

- Attend networking events, exhibitions, community gatherings, and promotional activities to represent the Royal Stables.

- Monitor market trends, competitor offerings, and customer needs to identify new sales opportunities.

- Prepare regular sales reports, forecasts, pipeline updates, and performance analysis.

- Support the development of sales budgets, targets, campaigns, and business plans.

- Ensure all sales activities and communications reflect the Royal Stables’ luxury positioning and brand standards.

- Follow up with prospects and existing clients to maximise conversions, renewals, repeat business, and referrals.

- Handle client enquiries, objections, negotiations, and concerns with professionalism and discretion.

- Support the creation of sales presentations, brochures, campaigns, newsletters, and promotional materials.

- Maintain confidentiality when handling client information and commercial data.

- Contribute to the continuous improvement of sales processes, packages, systems, and customer experience.

- Perform other sales, business development, and relationship management duties as required.

Desired Skill & Expertise

- 3+ years of experience in sales, business development, membership, hospitality, luxury retail, private clubs, or a similar role.

- Proven track record of meeting or exceeding sales and revenue targets.

- Experience selling to VIP, high-net-worth, corporate, or institutional clients is highly desirable.

- Strong knowledge of consultative selling, lead generation, negotiation, and closing techniques.

- Excellent communication, presentation, networking, and interpersonal skills.

- Strong commercial awareness and the ability to identify and convert new opportunities.

- Established network within the UAE’s luxury, corporate, hospitality, equestrian, or lifestyle sectors is an advantage.

- Proficiency in CRM systems, Microsoft Office, sales reporting, and pipeline management.

- Strong organisational and time-management skills, with excellent attention to detail.

- Professional, polished, confident, persuasive, and discreet.

- Ability to work independently and collaboratively in a fast-paced environment.

- Knowledge of the UAE market and local cultural expectations is an advantage.

- Fluency in English is required; Arabic is highly desirable.