US Field Marketing Senior Specialist

Hack The BoxAtlanta, Florida, Georgia, North Carolina, MassachusettsOn-siteFull-timeSenior, 5–8 yearsListed 1 week ago

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About this role

Ready to embark on the quest of joining Hack The Box?

At the end of this thrilling journey, you'll become a proud member of Hack The Box, with the ultimate mission to help redefine cybersecurity expertise. Get ready for an exciting adventure into the world of cybersecurity! 🚀🔒💻

✨The core mission of the US Field Marketing Senior Specialist:

This is an exciting opportunity to lead Hack The Box’s field marketing strategy across the Americas, with a primary focus on the commercial and enterprise markets in North America.

You will serve as the strategic marketing partner to the US Sales organization, building integrated regional programs that generate demand, deepen engagement within priority accounts, accelerate opportunities, and contribute to pipeline and revenue.

This role is broader than event marketing. Events will be one component of a coordinated regional strategy that also includes account-based marketing, digital campaigns, webinars, executive programs, partner activation, customer marketing, content, and sales plays.

During your first six months, you will focus on developing the US marketing strategy, building strong relationships with Sales, identifying regional priorities and target accounts, launching initial campaigns, and establishing a consistent approach to reporting and optimization.

🏢 Location & Work Mode:

- US, East Coast / Central US
- Fully Remote

🍺 The fellowship you’ll be joining:

You will join Hack The Box’s global marketing organization and collaborate closely with Demand Generation, Partner Marketing, Product Marketing, Content, Digital, Brand, Communications, Customer Marketing, and Marketing Operations.

You will be a key partner to AMER Sales leadership, account executives, business development representatives, solutions engineers, and channel teams. You will help connect global marketing priorities with the needs of the region and operate as the marketing lead for your market.

⚔️ What success looks like:

- A clear, scalable, and measurable US field marketing strategy is in place.
- Sales and Marketing are aligned around regional priorities, target accounts, programs, and goals.
- Integrated campaigns create qualified pipeline and influence revenue.
- Engagement increases within priority accounts and across key buying groups.
- Marketing programs support both new-logo acquisition and opportunity acceleration.
- Regional events operate as part of broader campaigns with measurable pre-event and post-event outcomes.
- Program insights are consistently used to optimize the marketing mix and regional investment strategy.

Additional Resources for you to check:

- Mastering momentum: A look back at HTB 2025 Revenue Kickoff event (https://www.hackthebox.com/blog/htb-rko-2025)
- Meet Dimitris, one of HTB Marketeers. (https://www.hackthebox.com/blog/humans-of-htb-dimitrios-melegkovits-product-marketing-specialist)

🚀 The adventures that await you once you start as a US Field Marketing Senior Specialist at Hack The Box:

- Own the US field marketing strategy from ideation and planning through execution, measurement, and optimization.
- Partner with US Sales leadership to develop quarterly and annual marketing plans aligned with regional pipeline, revenue, and account goals.
- Build integrated regional campaigns using account-based marketing, digital programs, content, webinars, executive engagement, partner initiatives, customer advocacy, and strategic events.
- Translate global campaigns into relevant regional programs based on US market needs, sales priorities, buyer challenges, and competitive trends.
- Develop account-based programs for priority enterprise accounts and strategic opportunities.
- Create marketing plays that help Sales open doors, engage additional buying-group members, progress opportunities, and re-engage stalled or closed-lost accounts.
- Partner with Business Development and Sales to establish clear lead follow-up plans, campaign activation strategies, and shared success metrics.
- Develop audience-specific programs for CISOs, security leaders, technical practitioners, talent-development leaders, and other members of the buying committee.
- Build regional webinar, roundtable, executive-engagement, and thought-leadership programs that position Hack The Box as a leader in cyber workforce readiness.
- Create coordinated pre-event, onsite, and post-event campaigns that extend the value of trade shows and field programs.
- Work with Partner Marketing to develop joint campaigns that generate demand and pipeline with strategic channel and technology partners.
- Collaborate with Customer Marketing to feature customer stories, support expansion opportunities, and build regional advocacy.
- Manage the US field marketing budget and make investment recommendations based on strategic importance and expected business impact.
- Establish clear goals for every program, including target-account engagement, lead quality, pipeline creation, opportunity acceleration, and influenced revenue.
- Communicate campaign plans, performance, insights, and next steps consistently to Sales and Marketing stakeholders.
- Analyze results and sales feedback to improve audience targeting, messaging, channel selection, and future investments.
- Maintain visibility into regional market trends, customer needs, competitor activity, and emerging opportunities.

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🏆 Skills, knowledge, and experience points required to unlock the role of US Field Marketing Senior Specialist at Hack The Box:

- At least five years of B2B marketing experience, including experience in field marketing, demand generation, account-based marketing, or integrated campaigns.
- Experience marketing enterprise SaaS or technology solutions; cybersecurity experience is strongly preferred.
- Demonstrated success building regional marketing programs that contribute to pipeline and revenue.
- Experience creating marketing strategies that use multiple channels and tactics—not only events.
- Strong understanding of enterprise sales cycles, account-based marketing, buying groups, and opportunity acceleration.
- Track record of working closely with Sales, Business Development, Partner, and Customer Success teams.
- Hands-on experience with marketing automation, CRM, ABM, and reporting platforms such as HubSpot.
- Ability to use data and business insights to prioritize programs, evaluate performance, and make investment decisions.
- Comfortable setting strategy while also rolling up your sleeves to execute programs.
- Strong project-management skills with the ability to manage multiple campaigns, stakeholders, budgets, and deadlines.
- Excellent communication, collaboration, and stakeholder-management skills.
- Creative, adaptable, and comfortable working in a fast-paced global organization.

🕹️ What your Hack The Box adventure will have in store:

- 🎯You'll have the exhilarating opportunity to contribute to a product that is highly appreciated by users and the cybersecurity community at large.
- 🎯 You'll experience a highly supportive and caring environment, fostering growth, flexibility, and autonomy.
- 🎯 You'll embark on an exciting journey of continuous learning and problem-solving, leveling up as our organization grows.
- 🎯 Most importantly, you'll have a blast at HTB 🥳 because fun is an essential ingredient in our recipe for success! Just wait until you see our global meet-ups!

💰 The gems you’ll be enjoying:

- USD 100000-120000
- Medical, Dental & Vision (employee coverage 100% paid for by Hack The Box)
- 401K w/ employer match
- Employer-paid Life and AD&D Insurance
- Supplemental Life Insurance
- Short-term and Long-term Disability
- Healthcare and Dependent Care FSA
- Paid paternity & maternity leave
- 25 annual leave days
- Home Office Allowance
- Dedicated budget for training and professional development, participation in conferences
- State-of-the-art equipment
- Full access to the Hack The Box lab offerings; so you can learn how to hack 😉

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🗺️ The Quest of Becoming Hack The Box’s US Field Marketing Senior Specialist :

- Level 1: To complete level one’s objective, submit your application.
- Level 2: Meet the Talent Acquisition team. Level’s objective: highlight your past achievements, ambitions, and values.
- Level 3: Meet the hiring team. Level’s objective: connect with the hiring team and share with them your achievements.
- Level 4: Complete an assignment that aligns with day-to-day job-related tasks and responsibilities. Part of the assignment is discussing it with the hiring team in a debriefing session, in order to walk the team through your thinking process.
- Level 5: Congratulations! Not many reach this level 💪. Level’s objective: have a constructive, final conversation with senior leadership to explore the role and your future at HTB.
- Level 6: You've officially received an offer from HTB! To complete the last level and the Quest, all you need to do is accept the offer.
- Quest complete. Congratulations, you’re officially one of us 🥳🎉🎇Your next quest: complete the onboarding.

ABOUT HACK THE BOX

Hack The Box (HTB) is the cybersecurity upskilling and talent development platform trusted by individuals, enterprises, and government agencies to sharpen offensive and defensive capabilities. Powered by a vibrant global community and hands‑on, real‑world training, HTB helps security teams practice like attackers, validate skills continuously, and move faster against emerging threats. We’re scaling rapidly across the enterprise market—especially in Financial Services, MSSPs, and Technology—and we’re just getting started.

If you’re excited to turn technical depth into crisp stories, to shape a category, and to fuel measurable growth in a fast, collaborative environment—come build with us.

🚨 Exciting News:

- We are super proud to share that Hack The Box’s entities in the US, the UK & Greece have been certified as a Great Place to Work (2024-2026).
- Furthermore, Hack The Box’s Greek entity has been listed by the Great Place to Work Institute in the Top 5 of Best Workplaces for three consecutive years (4th, 2nd, 3rd)
- On the European level, the Greek entity has been listed as Best Workplace in Europe for three consecutive years
- Take a sneak peek at how it is to be part of HTB (https://www.youtube.com/watch?v=BAO7EstwSOU&embeds_referring_euri=https%3A%2F%2Fwww.hackthebox.com%2F&source_ve_path=MjM4NTE&feature=emb_title) and our 2023 Global Retreat (https://www.hackthebox.com/blog/htb-second-global-retreat-recap). Get more insights about our HTB culture and employee experience by visiting the “about us (https://www.hackthebox.com/about-us)” section of our site, our career site (https://www.hackthebox.com/join-us), and Glassdoor (https://www.glassdoor.com/Overview/Working-at-Hack-The-Box-EI_IE3278909.11,23.htm).

At Hack The Box, we are committed to fostering a diverse, inclusive, and equitable workplace. We believe that diversity enriches our performance, services, and the communities we serve. As such, we ensure that all job applications are considered solely based on merit, skills, and qualifications. We do not discriminate on grounds of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We are dedicated to providing a fair and respectful work environment that reflects our values.

Hack The Box participates in E-Verify. For more information, please click here and here .