Marketing Specialist – Team Lead

Turn complex opportunities into compelling stories that help us win.
At Quest Analytics, we help healthcare organizations solve complex challenges and how we communicate that value to each individual buyer matters.
We’re looking for a Sales Revenue Enablement Specialist who can connect the dots between what our solutions do, what our customers need, and how we tell that story in a way that resonates.
This is a highly visible, hands-on role sitting at the intersection of Sales and Marketing. You’ll own and support some of the most important content tied directly to revenue from complex RFPs and proposals to customized presentations and opportunity-specific messaging.
Just as importantly, we’re looking for someone who sees an opportunity to make the function better. You’ll help us build the content libraries, workflows, tools, and AI-enabled processes that allow our teams to work smarter, move faster, and deliver consistently strong materials at scale.

What You'll Do:

Build the Quest Analytics Story

Lead our content and thought leadership strategy across enterprise network intelligence, provider data accuracy, compliance analytics, network management, and the evolving healthcare landscape.

You’ll translate complex topics and internal expertise into compelling stories that resonate with healthcare executives and decision-makers across articles, white papers, case studies, webinars, email campaigns, digital experiences, and social content.

You’ll also help establish and protect a consistent, differentiated Quest Analytics brand voice across channels.

Own the Content Engine

Build and manage an integrated content and editorial calendar that connects business priorities, campaigns, thought leadership, events, social media, and demand generation.

You’ll identify opportunities to create meaningful new content while finding smarter ways to extend high-performing content across channels, audiences, and formats.

In partnership with Marketing and teams across the organization, you’ll:

- Develop marketing plans designed to increase brand awareness, audience engagement, and pipeline growth.

- Translate campaign strategies into clear content plans, deliverables, owners, and timelines.

- Identify opportunities to strengthen the Quest Analytics website through landing pages, blogs, resources, thought leadership, SEO/AEO optimization, and improved user experiences.

- Collaborate with Social Media to expand our presence, grow relevant audiences, and increase engagement.

- Partner with the Events team to connect conferences and events to broader campaigns and content strategies.

- Support and optimize paid digital campaigns across SEM, programmatic, and social channels with a focus on measurable performance and ROI.

Assist the Team & the Work

Provide day-to-day team leadership across a content team spanning social media, video production, and marketing project management.

You’ll create clarity around priorities, help the team balance competing demands, remove roadblocks, and ensure work meets a high creative and editorial standard.

You’ll:

- Develop project timelines, assignments, and priorities across internal teams, contractors, agencies, and vendors.

- Coach team members and foster a culture of continuous learning, experimentation, accountability, and professional growth.

- Establish and track annual KPIs and ensure key projects and deliverables stay on track.

- Manage external contractors and vendors, including project scoping, briefing, contracted hours, budgets, deliverables, and performance.

- Communicate priorities, milestones, budget considerations, and risks between Marketing leadership and the broader team.

- Partner with subject matter experts and business leaders to create accurate, differentiated, and on-brand campaigns and content.

Help Build an AI-Forward Marketing Organization

AI isn’t an add-on to this role, it’s part of the job.

You’ll partner with the VP of Marketing to move the team from individual AI experimentation to a scalable operating model where AI is thoughtfully embedded throughout the marketing workflow.

The goal isn’t simply to use AI to work faster. It’s to identify where AI can help us think differently, improve quality, increase capacity, and create better marketing.

You’ll explore how Claude, Microsoft Copilot, and other emerging AI technologies can enhance:

- Research and content development

- Thought leadership ideation

- Content repurposing and cross-platform production

- Campaign development and iteration

- ICP and audience targeting

- SEO and AEO strategies

- Performance analysis

- Workflow automation

- Team productivity and capacity

You’ll continuously evaluate emerging AI capabilities, test new approaches, and turn successful experiments into documented workflows, standards, and repeatable practices the broader team can adopt.

What You'll Need:

- Bachelor’s degree in Marketing, Communications, Journalism, or a related field, or 8+ years of equivalent B2B marketing experience in lieu of a degree.

- 7+ years of professional writing and B2B content marketing experience, with demonstrated strength across long-form thought leadership, articles, case studies, email campaigns, web content, and social copy.

- Demonstrated experience building and managing integrated content and editorial calendars across multiple channels and formats.

- Strong editorial judgment and the ability to translate complex or technical concepts into clear, compelling stories for executive audiences.

- Hands-on experience with AI-powered content and productivity tools, including Claude and Microsoft Copilot .

- Experience creating, testing, and documenting AI-assisted workflows, not simply using AI for one-off content generation.

- Knowledge of SEO and AEO strategies, including keyword research, content optimization, and performance measurement using Google Analytics, SEMrush, or similar platforms.

- Experience managing contractors, agencies, and other external partners, including scoping, briefing, budget management, and performance feedback.

- Strong project management skills with the ability to keep multiple workstreams moving in a fast-paced, deadline-driven environment.

- Excellent communication, listening, problem-solving, and troubleshooting skills.

- A collaborative leadership style with the ability to provide direction, feedback, and accountability while helping others grow.

About Quest Analytics
For more than 20 years, we’ve been improving provider network management one groundbreaking innovation at a time. 90% of America’s health plans use our tools, including the eight largest in the nation. Achieve your personal quest to build a great career here. 
 
What you’ll appreciate:
•Workplace flexibility – you choose between remote, hybrid or in-office
•Affordable employee medical, dental and vision plans with low employee cost
•401k Matching
•Wellness benefits
•Competitive salary and success sharing bonus
•Flexible vacation, plus sick time and holidays
•An entrepreneurial culture that won’t limit you to a job description
•Being listened to, valued, appreciated -- and having your contributions rewarded
•Enjoying your work each day with a great group of people
 
Apply TODAY!
careers.questanalytics.com
 
 
Next Steps
After you apply, you will receive an email confirming receipt of your application. If your background and experience align with our needs, a member of the Quest Analytics Talent Acquisition team will contact you regarding next steps in the process. Candidates will receive communication throughout the interview process regarding their status and progression.

Interview Process
The interview process may vary by role but typically includes:
Recruiter Video Interview
Video Interview with the Hiring Manager
Team and/or Panel Interview(s)
Role-Specific Assessment, Presentation, or Case Study (if applicable)
Professional Reference Checks via Skill Survey
Final Interview with Executive Leadership

Video Camera Usage Policy
Quest Analytics is a remote-first organization that values collaboration, communication, and engagement. To support a connected and productive work environment, candidates are expected to participate in all virtual interviews with their cameras enabled.
Video participation helps create a more interactive interview experience, allows for stronger communication and relationship-building, and supports our commitment to maintaining a secure hiring process. Camera usage also serves as an important safeguard against fraudulent applicants, identity misrepresentation, unauthorized participation, and other security risks that have become increasingly common in remote hiring environments.
Candidates who are unable or unwilling to participate on camera during the interview process may not be considered for employment.

Relocation Requirement
While many positions at Quest Analytics are remote, employees are expected to reside in and perform work from the location disclosed during the hiring process. Any relocation must be communicated to and approved by Quest Analytics in advance.
This policy helps ensure compliance with employment and tax regulations, protects company and client data, and reduces risks associated with unauthorized work arrangements and employment misrepresentation.
 
AI Tools
As part of our hiring process, Quest Analytics may use AI-assisted tools to help screen applications and support interview documentation, including resume-matching software and AI-generated interview summaries. These tools inform but do not replace human judgment; all hiring decisions are made by Quest Analytics team members. If you have questions about our use of AI in hiring, please contact [email protected].
 
 
**Visa sponsorship is not available at this time.
 
Preferred work locations are within one of the following states: Alabama, Arizona, Arkansas, Colorado, Connecticut, Delaware, Florida, Georgia, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Mexico, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, West Virginia, Wisconsin, or Wyoming.
 
Quest Analytics provides equal employment opportunities to all people without regard to race, color, religion, sex, national origin, ancestry, marital status, veteran status, age, disability, sexual orientation or gender identity or expression or any other legally protected category. We are committed to creating and maintaining a workforce environment that is free from any form of discriminations or harassment. 
 
Applicants must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.
 
Persons with disabilities who anticipate needing accommodations for any part of the application process may contact, in confidence [email protected]
 
NOTE: Staffing agencies, headhunters, recruiters, and/or placement agencies, please do not contact our hiring managers directly. We are not currently working with additional outside agencies at this time.
Any job posting displayed on websites other than questanalytics.com or jobs.lever.co/questanalytics/ may be out of date, inaccurate and unavailable
 
RECRUITMENT FRAUD ALERT
We understand that some individuals have recently been impersonating recruiters from Quest Analytics® and soliciting fake job opportunities. We urge you not to disclose any personal or financial information to them. We use only our official website (https://questanalytics.com), email domain (@questanalytics.com), and verified social media accounts to communicate with candidates. If you suspect fraudulent behavior, please report it to us at [email protected]. We appreciate your interest in working with us.
To learn more:  https://questanalytics.com/news/recruitment-fraud-alert/