About this role
Accountabilities:
- Build and execute product launch plans, coordinating internal readiness, training, milestones, and key launch deliverables while supporting PRD and NCA activities.
- Coordinate external launch activities, including campaigns, press initiatives, and webinars, in partnership with marketing leadership and regional teams.
- Monitor launch progress, identify risks, and proactively communicate potential issues that could affect go-to-market timelines.
- Own sales enablement materials across the portfolio, including battlecards, presentations, clinical and value messaging, objection-handling resources, and demonstration tools.
- Keep sales-facing content accurate, current, and aligned with established product positioning.
- Manage product-level competitive tracking and win/loss analysis, translating findings into actionable insights for portfolio strategy and commercial teams.
- Develop and maintain product sheets, case studies, customer reference stories, and return-on-investment tools using approved clinical and health-economic evidence.
- Create master marketing assets that can be localized by regional teams, enabling consistent execution across markets without rebuilding core materials.
- Support regional teams with opportunity and portfolio visibility while coordinating execution without directly owning customer relationships.
- Maintain marketing asset libraries and coordinate content approvals in accordance with regulatory, legal, and brand requirements.
- Track launch and campaign KPIs and coordinate events and key-opinion-leader logistics.
- Consolidate customer, competitive, and regional feedback into structured input for R&D and Product Management roadmap discussions.
- Support cross-functional coordination with R&D, Clinical, Regulatory, and Market Access teams on launch deliverables and dependencies.
Requirements
- Bachelor’s degree in Marketing, Business, Life Sciences, Engineering, or a related field; an MBA is a plus.
- 3–5 years of experience in product marketing, ideally within medical devices or another regulated B2B environment.
- Demonstrated experience developing sales enablement content and supporting product launches from planning through execution.
- Experience collaborating effectively with Clinical, Regulatory, R&D, Sales, and Commercial stakeholders.
- Strong project management, organization, prioritization, and execution skills.
- Excellent written and verbal communication skills, with the ability to translate complex product and market information into clear messaging.
- Fluency in English is required; additional language skills are a plus.
- Ability to synthesize customer, market, and competitive insights and turn them into clear, actionable recommendations.
- Comfortable working across global and regional teams in a regulated healthcare environment.
- Must be legally authorized to work in the United States; employment visa sponsorship is not available for this position.
Benefits
- Annual base salary range of $116,000–$174,000 for U.S.-based positions.
- Eligibility for performance-based incentive compensation, which may include cash bonuses and/or long-term incentives.
- Medical, dental, and vision coverage.
- Paid time off.
- 401(k) plan with employee and company contribution opportunities.
- Life, disability, and accident insurance.
- Tuition reimbursement.
- Professional development opportunities and challenging career opportunities.
- Remote work arrangement.
- No relocation assistance is provided.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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