About this role
Role Overview: The Business Development Manager (BDM) will drive sales and market adoption of Sioniq JOS, a specialized enterprise business solution for the jewelry sector. The role involves identifying business opportunities, developing strategic relationships, overseeing client acquisitions, and ensuring customer success across the Karnataka region.
Key Responsibilities:
- Business Development & Sales
- Identify, qualify, and acquire new jewelry retailers, wholesalers, and manufacturers for Sioniq.
- Drive the entire sales cycle — from lead generation to demos, proposals, negotiation, and closure.
- Develop and execute strategic plans to achieve market penetration and growth targets.
- Gather market intelligence on competitors, customer needs, and ERP trends in the jewelry domain.
Client Engagement
- Conduct detailed product presentations and demonstrations tailored to jewelry business workflows (inventory, karat tracking, manufacturing, billing, etc.).
- Understand client pain points and align ERP modules accordingly.
- Build strong relationships with key decision-makers — owners, finance heads, and IT managers in jewelry businesses.
- Coordinate with the implementation and support teams to ensure smooth onboarding and customer satisfaction.
Market Development
- Represent Sioniq in trade events, jewelry expos, and industry associations across Tamil Nadu.
- Collaborate with local partners, resellers, and system integrators to expand reach.
- Generate regional insights to support product localization and roadmap development.
- Account Management
- Manage existing clients to increase user adoption, module upgrades, and renewals.
- Monitor client performance metrics and identify cross-sell or upsell opportunities.
- Ensure consistent communication and feedback loops with customers.
Desired Candidate Profile: Education:
- Graduate in Business, Engineering, or IT (MBA preferred).
Experience:
- 4–8 years of experience in B2B software sales, preferably IT Operations, ERP, SaaS, or IT solutions for the jewelry or retail sectors.
- Strong understanding of jewelry business operations — retail management, inventory, bullion accounting, and manufacturing.
- Skills:
- Proven track record in ERP or enterprise software sales.
- Excellent communication, negotiation, and presentation skills.
- Regional language proficiency .
- Strong networking ability and understanding of regional market nuances.
- Tech-savvy with hands-on ability to conduct ERP product demos.
Personal Attributes:
- Self-driven, goal-oriented, and comfortable with travel (~50–60%).
- Ability to work independently while aligning with company strategy.
- High integrity, customer focus, and business acumen.
- Should have Laptop and a two-wheeler
Key Performance Indicators (KPIs):
- New client acquisitions and revenue targets in Karnataka Region
- Pipeline conversion ratio and sales cycle time.
- Customer retention and satisfaction scores.
- Market share contribution and product visibility in target region.