About this role
The YouTube Ads GTM team is the link between YouTube products and business. Our mission is to fuel YouTube’s growth by scaling innovation to our customers, creators, and viewers. We do this by translating global market needs into meaningful product solutions that drive business results for content partners and customers. You will help influence product and sales strategy grounded in a deep understanding of market needs.
Team members think customer-first, with a pragmatic sense of how to get things done. We provide business-critical insights using analytics, helping teams drive initiatives forward. We stay focused on aligning company priorities with day-to-day operations and help evolve early-stage ideas into future-growth initiatives.
In this role, you will focus on building on core elements for brand advertisers. You will partner with planning, buying, and measurement teams to ensure cohesive go-to-market strategies. You will serve as the market to influence the product roadmap and drive innovation for the auction portfolio. You will test the product-market fit of new products/features and commercialize to meet the needs of Large Customer Sales (LCS) brand advertisers.
We’re looking for someone with a deep understanding of Brand marketing objectives, measurement, and the brand media landscape who can influence partner teams with deep market context.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.
US: $124000 - $178000 (USD) + 15% bonus target + equity + benefits
Learn more about benefits at Google (https://www.google.com/about/careers/applications/benefits/).
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in product management, marketing, management consulting, project management, or strategy roles in technology.
- Experience working with Product Management or Engineering teams, executive leadership, and cross-functional stakeholders.
- Experience developing business strategies or managing cross-functional initiatives.
Preferred qualifications:
- Deep knowledge of YouTube advertising.
- Ability to understand and articulate the “big picture" to executive teams, while maintaining exceptional attention to execution details.
- Demonstrated business acumen and the ability to successfully navigate and influence different stakeholders within a complex business environment.
- Demonstrated ability to effectively facilitate complex meetings with executives and partners across multiple functions in an organization.
- Proven track record of gathering market feedback to influence product roadmaps and launching new advertising features.
- Drive growth and innovation for the Brand Auction business, specifically within the Brand Return on Investment (ROI) portfolio.
- Collaborate cross-functionally with YouTube Ads teams to connect brand investments to measurable advertiser outcomes.
- Act as the market to cross-functional partners, with a specific focus on large enterprise clients.
- Partner on regional go-to-market plans, focusing on reach and frequency activation to capture Connected TV (CTV) and large-screen audiences.
- Leverage problem-solving skills to define key metrics and align teams on measuring YouTube’s brand growth with top customers.