Senior Manager Creative

Lumen is the trusted network for the AI‑powered world, connecting people, data, and applications through our expansive fiber network and connected ecosystem. We enable secure, high‑performance connectivity across cloud, edge, and AI workloads for enterprises, governments, and communities.

At Lumen, you’ll work on infrastructure customers rely on today and build for what’s next, where performance, security, and resilience matter.

This is a high accountability environment where bold ideas drive real innovation for our customers, partners, and industry. The work is challenging, expectations are clear, and trust is built into how we operate. If you’re ready to take ownership, deliver meaningful impact, and help shape the future of AI‑ready connectivity, join us today.

The Role

Leads the Brand Creative team in translating business priorities, customer insights, performance data, and established brand strategy into differentiated creative strategies, campaign concepts, storytelling approaches, and integrated solutions. This role guides complex creative initiatives from opportunity identification through execution, strengthens creative practices and team capabilities, and ensures high-quality work that supports customer engagement, brand differentiation, campaign effectiveness, and measurable business outcomes.

The Main Responsibilities

- Creative strategy and concept development: Translate business priorities, customer insights, performance data, and established brand strategy into actionable creative strategies, campaign platforms, concepts, and storytelling approaches across channels and customer experiences; lead complex, high-visibility initiatives from opportunity identification through exploration, refinement, testing, presentation, and execution.
- Functional leadership: Set Brand Creative objectives, priorities, quality standards, methodologies, tools, and working practices; balance planned and emerging needs, review work at key stages, resolve delivery or quality issues, and advance the function by monitoring trends, technologies, formats, and customer behaviors and incorporating successful new approaches.
- Creative thought leadership and stakeholder influence: Advise senior stakeholders on creative opportunities, alternatives, and tradeoffs; facilitate reviews and decisions; maintain alignment with business and brand strategy; and escalate matters involving enterprise direction, policy, major investment, or significant strategic change.
- Cross-functional integration: Partner with Content Strategy, Design and Motion, Brand, Product Marketing, Communications, Digital Experience, Demand Generation, and other groups to align Idea, Message, and Expression, coordinate dependencies, and deliver cohesive creative solutions.
- People leadership and capability building: Lead, coach, and develop creative strategists, art directors, and other creative professionals by clarifying responsibilities, setting performance and development expectations, removing barriers, building team depth, and fostering collaboration, accountability, curiosity, and continuous learning.
- Agency and partner management: Direct day-to-day relationships with agencies and external partners; monitor quality, timing, strategic alignment, and performance; and recommend when additional expertise or changes in sourcing are needed.
- Creative performance and business impact: Drive outcomes through differentiated, high-quality creative work measured by alignment with business and customer needs, campaign effectiveness, timely delivery, reduced rework, stakeholder confidence, team performance, and adoption of improved creative practices.

What We Look For in a Candidate

- 7+ years of experience in creative strategy, brand creative, advertising, or integrated marketing.
- 2+ years of experience leading creative professionals, teams, or major creative programs.
- Advanced knowledge of creative strategy, concept development, storytelling, and campaign development.
- Experience leading complex, integrated creative initiatives.
- Experience developing or improving creative practices, frameworks, and working methods.
- Portfolio demonstrating strong creative thinking and business impact.
- Experience presenting recommendations to senior stakeholders.
- Experience influencing decisions across functions without direct authority.
- Strong problem-solving, facilitation, and project-leadership capabilities.
- Experience working with agencies and external creative partners.
- Experience in B2B technology marketing or customer-experience strategy preferred.

Compensation

This information reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual pay is based on skills, experience and other relevant factors.

Location Based Pay Ranges

$132,232 - $176,310 in these states: AL  AR  AZ  FL  GA  IA  ID  IN  KS  KY  LA  ME  MO  MS  MT  ND  NE  NM  OH  OK  PA  SC  SD  TN  UT  VT  WI  WV  WY 
$138,844 - $185,124 in these states: CO  HI  MI  MN  NC  NH  NV  OR  RI 
$145,456 - $193,940 in these states: AK  CA  CT  DC  DE  IL  MA  MD  NJ  NY  TX  VA  WA

Lumen offers a comprehensive package featuring a broad range of Health, Life, Voluntary Lifestyle benefits and other perks that enhance your physical, mental, emotional and financial wellbeing. We're able to answer any additional questions you may have about our bonus structure (short-term incentives, long-term incentives and/or sales compensation) as you move through the selection process.   Learn more about Lumen's: Benefits (https://jobs.lumen.com/global/en/benefits-statement)
Bonus Structure

#LI-Remote

Requisition #: 343550

Life at Lumen

Life at Lumen is human and connected, even in a fast moving, AI‑focused organization. We set clear expectations and trust people to meet them. With real support and shared accountability, teams collaborate better, move faster, and deliver meaningful outcomes.

Our Lumen 8 behaviors guide how we interact, make decisions, and work together, shaping a culture built to perform and win.

To learn more about Life at Lumen and how we live the Lumen 8, please visit:  
https://jobs.lumen.com/global/en/life-at-lumen

Background Screening

If you are selected for a position, there will be a background screen, which may include checks for criminal records and/or motor vehicle reports and/or drug screening, depending on the position requirements. For more information on these checks, please refer to the Post Offer section of our FAQ page . Job-related concerns identified during the background screening may disqualify you from the new position or your current role. Background results will be evaluated on a case-by-case basis.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Equal Employment Opportunities

We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, gender expression, marital status, family status, pregnancy, or other legally protected status (collectively, “protected statuses”). We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training.

Privacy Notice

Lumen is committed to protecting the privacy and security of personal information collected during the recruitment and hiring process. Our Applicant Privacy Notice explains how we collect, use, disclose, and protect applicant information, as well as how individuals may request access to or deletion of their personal data.

To review Lumen’s Global Employment Applicant and Talent Community Privacy Notice, please visit:
https://jobs.lumen.com/global/en/privacy-notice

Disclaimer

The job responsibilities described above indicate the general nature and level of work performed by employees within this classification. It is not intended to include a comprehensive inventory of all duties and responsibilities for this job. Job duties and responsibilities are subject to change based on evolving business needs and conditions.

In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Please be advised that Lumen does not require any form of payment from job applicants during the recruitment process. All legitimate job openings will be posted on our official website or communicated through official company email addresses. If you encounter any job offers that request payment in exchange for employment at Lumen, they are not for employment with us, but may relate to another company with a similar name.