General Manager, APAC

About FareHarbor

At FareHarbor, our mission is to make experiences better for everyone. Founded in 2013 in Hawaii and acquired by Booking Holdings in 2018, FareHarbor creates powerful tools that enable our clients (think boat rentals, museums, food tours, events and more!) to operate and grow.

With over 20,000 clients across 90+ countries—we’re the largest in our industry and shaping the future of travel, together.

Our team is an ‘Ohana of 1,000+ people around the world. We’re passionate about pioneering an industry, embracing challenges with open arms, and delivering value to the experiences industry.

FareHarbor Core Values:

- Think Client First

- We Are One ‘Ohana

- Be Curious and Learn

- Own It.

- Act With Integrity

- Embrace the Challenge

Why FareHarbor?

Founding FareHarbor required unwavering passion. Turning a start-up into the world’s leading and largest reservation software for tours, activities, and attractions required relentless dedication and vision. To date, we’ve helped over 20,000 global businesses operate successfully and are proud to have played a role in enabling business owners to live their dreams.

And since day one, we’ve known that our real success lies in our people—the Ohana.

With each new feature launched and new client onboarded, there is a team of incredible people behind the scenes who are full of dedication, passion, energy, and the will to succeed. We encourage everyone to bring their whole selves to work—to believe in their abilities, to freely express their creativity, and to contribute with their own uniqueness by wearing their true colors. We take care of one another and always prioritize health and wellbeing. We give our people the space and trust to learn, to try, to succeed, to collaborate, to think outside of the box, to make mistakes, and even to fail. And then we come together to try again.

From the minute you join, you have a voice. You find your space. You make an impact. We celebrate our victories, shout our successes, and are always eager to tackle new challenges. And we can’t wait to see all that’s to come.

About the Role:

FareHarbor is seeking a commercially strong, strategic, and effective regional leader to serve as General Manager, APAC. This role will lead the APAC Commercial organization across Sales, Account Management, and Client Onboarding, representing approximately 70 FTE across the region.

The GM, APAC will be accountable for regional commercial performance, including total revenue, new business growth, sales targets, retention, expansion, NRR, and upsell performance. The role will ensure APAC has a clear commercial strategy, strong execution discipline, and a connected client lifecycle from acquisition through onboarding, adoption, renewal, and expansion.

As the senior regional commercial leader, this person will serve as the visible face of APAC for local teams, global leadership, cross-functional partners, and key external stakeholders. This will also include other functional roles working from our APAC offices. The GM will build a strong local leadership culture while keeping APAC closely connected to FareHarbor’s global strategy, operating standards, and ways of working.

The ideal candidate has led a commercial organization before, with direct Sales leadership experience. The GM brings strong SaaS experience, ideally in SMB or mid-market environments, and is comfortable leading across multiple markets, functions, and stakeholder groups.

What you’ll do here:

Lead the APAC Commercial Organization

- Lead the regional Commercial team across Sales, Account Management, and Client Onboarding, ensuring clear priorities, accountability, and execution across approximately 70 FTE.

- Ensure the organization is structured, resourced, and operating effectively to support growth, client success, and long-term scalability.

Own Revenue and Growth Performance

- Hold accountability for APAC commercial performance, including total revenue, new business sales, retention, expansion, NRR, upsell, and sales growth targets.

- Set and execute the regional commercial strategy across markets, segments, and client types, with clear priorities and measurable outcomes.

- Use revenue data, pipeline performance, client health, market insights, and operational metrics to identify risks, prioritize opportunities, and improve results.

- Ensure strong coordination across the full client journey

- Partner with the Director of Sales to build a professional performance focused sales organisation

- Partner with the Commercial Success leadership to improve onboarding quality, time-to-value, client activation, retention, and account growth.

- Strengthen handoffs, role clarity, escalation paths, and cross-functional workflows across Sales, Onboarding, Account Management, Support, Operations, and Product.

Serve as Regional Leader and Face of APAC

- Represent APAC with global leadership, ensuring regional opportunities, risks, needs, and market realities are clearly understood.

- Serve as the senior local leader for direct reports and as a visible regional leader for other functions represented in APAC.

- Build a strong regional leadership team and local culture while maintaining alignment with global company priorities and standards.

Lead Cross-Functional Execution and Transformation

- Partner with regional and global leaders across Product, Support, Operations, Finance, People, Marketing, Sales Operations, and Commercial Enablement to solve business challenges and improve execution.

- Help shape regional planning, market prioritization, resource allocation, organizational design, and operating cadence.

In this role, success will look like:

- APAC consistently meeting or exceeding total revenue, sales growth, retention, expansion, NRR, and upsell targets.

- A strong, aligned regional commercial leadership team across Sales and Commercial Success.

- Clear regional strategy, market priorities, resource allocation, and execution cadence.

- Improved sales performance through stronger pipeline discipline, forecasting accuracy, productivity, and conversion.

- A more connected client lifecycle across Sales, Onboarding, Account Management, Support, Operations, and Product.

- Stronger client outcomes, including faster onboarding, better activation, improved retention, and more consistent expansion execution.

- A regional culture that is commercially accountable, client-centric, collaborative, data-driven, and connected to the global organization.

Requirements:

- Significant senior commercial leadership experience in SaaS, technology, marketplace, or another high-growth / operationally complex environment.

- Proven experience leading a commercial organization, ideally across multiple functions such as Sales, Account Management, Customer Success, Onboarding, Implementation, or Commercial Operations.

- Direct experience leading Sales, including ownership of new business targets, pipeline performance, sales productivity, and sales leadership development.

- Demonstrated track record owning or materially influencing regional revenue performance, including sales growth, retention, expansion, NRR, upsell, and overall commercial outcomes.

- Experience leading leaders and managing sizeable local or regional organizations, ideally across multiple markets.

- Strong ability to set strategy, translate priorities into execution, and build operating rhythms that drive accountability and performance.

- Experience in SaaS, preferably in SMB, mid-market, marketplace, travel, hospitality, or similarly distributed client environments.

- Strong cross-functional leadership skills, analytical judgment, communication skills, and ability to lead through change, ambiguity, and regional complexity.

- Master’s degree or equivalent experience

Benefits:

- Global leave benefit

22 weeks paid parental leave

- 2 weeks paid grandparent leave

- Extended care and bereavement leave

- Life insurance policy

- Opportunity to share your ideas and make a difference in a growing company.

- Fast-paced, high-energy and engaging work environment.

- 25 days of annual leave

- Work-from-home assistance

- Educational Opportunities

- Social hours & events and team-building

- Hybrid friendly

- Wellness benefits (Headspace subscription & wellness webinars)

At FareHarbor, we believe making experiences better for everyone starts with fostering a workplace where every voice is heard and everyone is empowered to thrive. We’re committed to inclusion, welcoming all qualified job seekers to apply and join our ‘ohana.

FareHarbor is an equal opportunity employer in accordance with all applicable federal, state and local laws. We do not discriminate on the basis of race, color, religion, gender, gender identity, sex, sexual orientation, national origin, disability, age, or veteran status, or any other classification protected by federal, state, or local law. If you need adjustments during the application or interview process, or on the job, we’re here to support you. Please reach out to your recruiter to request any accommodations.

To learn more about how we use your information, see our Privacy Statement for Applicants . By submitting your application, you confirm that you understand and agree that your information will be processed in accordance with our Privacy Statement for Applicants .

Any offer of work (e.g. employment, assignment) will be subjected to the successful completion of pre-employment screening.