About this role
About us:
dmg events is an international exhibitions and publishing company. We attract more than 425,000 visitors to our global portfolio of 80 exhibitions each year. Through our global events, our aim is simple. We want to accelerate business through face-to-face events, which is why we work so hard to bring people together, creating opportunities for them to network, learn and do business. dmg events is part of the Daily Mail Group Trust (DMGT). DMGT Manages a diverse, multinational portfolio of companies with total revenues of £2bn, that provide businesses and consumers with compelling information, analysis, insight, events, news, and entertainment.
Job Purpose: Support the planning and execution of marketing activities for exhibitions, conferences and special events by delivering effective multi-channel campaigns, managing marketing communications, coordinating promotional activities and supporting brand growth. Work closely with Marketing Managers and Exhibition Directors to increase visitor engagement, exhibitor participation and overall event success.
Key Accountabilities:
- Plan and execute integrated marketing campaigns across multiple channels including email marketing, social media, paid advertising, content marketing and partnerships to support event objectives.
- Research, develop and manage media partnerships, barter agreements and promotional opportunities to maximise event exposure.
- Coordinate the development and delivery of marketing collateral including brochures, visitor tickets, advertisements, web banners, emails and other promotional materials.
- Manage and update event websites and digital platforms to ensure accurate, engaging and up-to-date information is available.
- Support public relations activities by coordinating with PR agencies and assisting with media engagement initiatives.
- Create, edit and proofread marketing content across English and Arabic materials to ensure quality, consistency and accuracy.
- Support database growth initiatives by contributing to data collection, audience development and database management activities.
- Monitor and analyse marketing performance by assisting with KPI reporting, campaign analysis and post-event reporting.
- Build and maintain relationships with internal teams, media partners, suppliers, associations and external stakeholders.
- Provide onsite marketing support during events, assisting with operational requirements and ensuring successful event delivery.
- Support special projects, research initiatives and marketing improvement activities as required by the business.
- Maintain accurate marketing records, files and administrative documentation to support effective team operations.
Qualifications, Experience and Skills:
Minimum Qualifications and Knowledge:
- University degree or equivalent qualification in Marketing, Communications, Business or a related discipline.
- Understanding of marketing principles, campaign planning and digital marketing channels.
- Knowledge of content creation, audience development and event marketing practices.
- Understanding of exhibition or events industry is desirable.
- Arabic language skills are desirable but not mandatory.
Minimum Experience:
- 2–3 years of experience in marketing, communications or a related field.
- Experience supporting marketing campaigns across multiple channels.
- Experience managing external stakeholders, suppliers or media partners is desirable.
- Experience within the exhibitions or events industry is advantageous.
Job-Specific Skills:
- Excellent written and verbal communication skills.
- Strong copywriting, proofreading and content creation skills.
- Excellent negotiation and relationship-building skills.
- Ability to plan and execute marketing campaigns.
- Strong research and analytical skills.
- Good understanding of digital marketing, email marketing and social media platforms.
- Strong attention to detail and accuracy.
- Ability to manage multiple projects and meet deadlines.
- Strong organisational and time management skills.
- Proficiency in Microsoft Office applications.
Behavioural Competencies:
- Communication
- Teamwork
- Customer Focus
- Flexibility / Adaptability
- Analytical Thinking
- Research Skills
- Organisation and Planning
- Attention to Detail
- Resilience
- Ability to Work Under Pressure
- Prioritisation
- Accountability
Job-Specific Skills:
- Excellent interpersonal skills and the ability to effectively communicate with and relate to all levels both within and outside the organization.
- Excellent negotiation and relationship-building skills.
- Strong attention to detail.
- Copywriting in English (Arabic will be an added advantage).
Behavioural Competencies:
- Excellent verbal and written communication skills
- Teamwork
- Ability to work under pressure
- Analytical skills
- Research skills
- Flexible and adaptable
- Accuracy and attention to detail
- Ability to prioritize work and meet deadlines
- Excellent organizational skills
- Ability to multitask
- Customer focused
Desirable:
- Related industry/event knowledge
- Experience working in exhibition marketing
- Arabic speaker, desired but not mandatory
"Please take the time to read the job description, you must meet all the criteria set out above for your application to be considered. We do check all applications and suitable candidates will be contacted within 5 days. If you are not contacted by us within 5 working days, please consider your application unsuccessful at this time."
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