About this role
What you'll do
1. Demand Generation & Top-of-Funnel Growth
Inbound Engine : Own full-funnel customer acquisition, designing and executing aggressive demand generation campaigns to fill the top of the funnel and establish a predictable pipeline.
Account-Based Marketing : Partner seamlessly with ABM and Enterprise Sales teams to penetrate, engage, and unblock high-value strategic target accounts.
Commercial Discipline : Implement robust pipeline tracking, multi-touch attribution, conversion optimization, and ROI reporting from initial awareness to closed-won deals.
2. Category Positioning & Share of Voice
Category Leadership : Establish our brand as the undisputed category leader in AI-native Customer Experience (CX) and agentic platforms.
Market Differentiation : Develop sharp, highly differentiated competitive messaging that clearly articulates our technical and business value over legacy incumbents.
Share of Voice : Lead high-impact content, PR, analyst relations, and executive thought-leadership initiatives to aggressively expand our share of voice.
3. Campaign Execution & Strategic Storytelling
Multi-Channel Campaigns : Architect multi-channel campaigns (webinars, flagship events, digital, case studies, video) that tell compelling customer-centric value stories.
Cross-Functional Alignment : Align Product Marketing, Brand, and Creative strategies across key customer segments and enterprise verticals.
4. Leadership & Operational Speed
Team Scaling : Build, mentor, and scale a high-performing marketing organization spanning Demand Gen, Product Marketing, Brand, and ABM.
AI-Native Operations : Foster a high-velocity culture that actively integrates AI-native marketing tools and automation to drive efficiency and campaign agility.
What you'll need
- Leadership Experience: 8–15+ years of total marketing leadership, with at least 5 years scaling an enterprise or mid-market B2B SaaS business.
- Proven Track Record: Demonstrated success in accelerating top-of-funnel acquisition, building predictable sales pipeline, and driving revenue growth.
- GTM & Sales Alignment: Deep experience partnering directly with Enterprise Sales and ABM models to penetrate high-priority target accounts.
- AI & Tech Domain: Hands-on experience or deep familiarity marketing AI-native, agentic, or emerging enterprise SaaS technologies.
- Metrics & Analytics: Expertise in full-funnel analytics, CAC, pipeline contribution, conversion metrics, and marketing ROI attribution.
Benefits
- Competitive compensation with stock options
- Comprehensive medical, vision, and dental insurance
- 401k matching
- Fitness and wellness stipend
- Mobile phone reimbursement
- Mental well-being benefits
- Professional learning and development stipend
- Parental leave, including adoptive and foster parents
- 3 weeks paid time off (increases with tenure) and unlimited sick leave
Compensation is a combination of salary and performance bonus
Separately, you will also receive an equity grant