Market Activation Manager

Nexus CorporationHong KongOn-siteFull-timeMid level, 2–5 yearsListed 3 weeks ago

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About this role

Job Description:

Overview:
Drive the successful launch of new products and services in a leading financial institution. As part of a transformation team, you will lead go-to-market execution, business readiness, and adoption—ensuring initiatives deliver real impact to both frontline teams and customers.

What You’ll Do:

- Lead go-to-market planning and execute product launches end-to-end
- Translate complex changes into clear, actionable business readiness plans
- Coordinate across business, tech, and operations to ensure seamless rollouts
- Drive frontline readiness through training, communications, and engagement
- Run pilot programs, gather insights, and manage Go/No-Go decisions
- Support customer activation across digital and service channels
- Track adoption, performance, and benefits post-launch
- Ensure compliance with governance and regulatory requirements
- Manage multiple initiatives in a fast-paced delivery environment

Requirements

What We’re Looking For

- 3–8 years’ experience in financial services (product, marketing, or change)
- Hands-on experience in go-to-market or change delivery
- Strong communicator with the ability to influence across teams
- Structured, proactive, and delivery-focused mindset
- Familiarity with digital products and Agile environments is a plus

Additional Information

- Based in Hong Kong (onsite at client office)
- Fluent English required; Cantonese & Mandarin strongly preferred
- Working within a leading Retail & Wealth Banking environment