About this role
Customer Needs Assessment
- Work closely with farmers and agronomists to understand their operations, goals, and challenges.
- Conduct farm assessments and use data-driven insights to recommend precision agriculture solutions tailored to each client’s needs.
- Provide technical and agronomic advice to optimize input usage, such as fertilizers, pesticides, and water, based on collected data and precision farming techniques.
Crop Analysis
- Provide recommendations to customers and help them make informed business decisions by utilizing our proprietary software offerings.
- Develop grower crop plans, rotations, and product positioning by unlocking the potential of every acre.
- Serve as a sub-acre practitioner working alongside growers to showcase the value of product positioning.
- Deliver all portfolio prescriptions with fundamental rationale.
- Collect, analyze, and interpret data for year end reviews with customers.
Sales & Market Share Growth
- Prospecting via existing relationships and cold calling alongside the Regional Sales Lead (where applicable) or individually to generate and uncover opportunities for customer acquisition
- Identify and pursue new business opportunities by building relationships with farmers, agribusinesses, and industry stakeholders.
- Achieve sales targets by offering solutions that meet the specific needs of clients, focusing on improving farm productivity and profitability.
Team Leadership and Development
- Lead, mentor, and develop a team of agronomists and sales representatives, providing guidance on technical agronomy solutions and sales strategies.
- Conduct regular performance reviews, identify training needs, and develop professional growth plans for team members.
- Foster a positive work environment that promotes collaboration, innovation, and continuous improvement.
- Hire and maintain oversight in training summer interns
- People Management Systems used : Rippling, PerformYard, Lever ATS, Seismic.
Market Research and Product Knowledge
- Stay up-to-date with the latest advancements in precision agriculture technologies, products, and industry trends.
- Continuously update product knowledge and understand competitors' offerings to position the company's products and services effectively.
- Provide feedback to product development teams based on customer needs and experiences in the field.
- Work with Research Team Leads to identify growers and fields for research projects in your area.