About this role
Responsibilities
- Own the strategy and execution to increase the number of active sales partners and drive high-quality partner growth for TikTok Commerce, including developing lifecycle incubation plans and supporting partners .
- Lead end-to-end incubation for high-potential partners, including onboarding, launch planning, performance acceleration, and ongoing success on the platform.
- Identify scalable growth opportunities and design/roll out programs to improve partner performance (e.g., video/LIVE challenges, lifecycle email campaigns, enablement initiatives).
- Conduct deep-dive analyses to understand partner segments, diagnose performance blockers, and surface root causes using data analysis, partner interviews, and surveys; translate insights into product/process improvements.
- Manage partner communication channels (Lark groups, IM, etc.) to run mass account management activities including forecasting, troubleshooting, partner education, and incubation program delivery.
- Capture, document, and share learnings to establish best practices and influence internal/external stakeholders.