About this role
The Electronics & Gadgets Creator Management team partners with creators who produce gadget/tech content and helps them grow their commercial impact on TikTok Shop. The team supports both top creators and long-tail creators by improving content quality, keeping creators aligned with platform priorities, and accelerating creator monetization through strong daily operations and cross-functional collaboration.
Creator Management
- Source, recruit, and manage fashion-category creators across platforms
- Build strong, long-term relationships with creators and brands
- Match creators to the right products and campaigns based on performance, audience, and content style
- Coach creators toward performance goals, improving live and short-video content to grow business and monetization
Campaign Execution & Market Insight:
- Run genre campaigns end-to-end, including timeline management and task allocation
- Partner with cross-functional teams (marketing, category, performance) to brief creators and execute high-impact campaigns
-Track key metrics (CTR, GMV, ROAS, engagement, join rate) to optimize campaigns
- Ensure content aligns with campaign objectives, brand tone, and platform best practices
- Provide insights and recommendations to strengthen creator strategy and product-market fit