Route to Market Lead

Beyti EgyptOn-siteFull-timeSenior, 5–8 yearsListed 1 week ago

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About this role

Key Responsibilities / Tasks

- Support the implementation of RTM strategies across channels, regions, and customer segments .

- Identify opportunities to expand market coverage and improve customer reach.Analyze distribution performance and recommend improvements to territories, routes, and service models.

- Partner with Sales, Trade Marketing, Supply Chain, and Finance to execute commercial initiatives.

- Monitor sales, distribution, and customer data to generate actionable insights.Support projects related to channel development, distribution expansion, and new market opportunities.

- Track and report RTM KPIs, highlighting performance gaps and improvement opportunities.

Skills/Qualifications

- Bachelor Degree from Business Administration.

- Minimum 5 years of experience in similar role.

- Advanced Excel and PowerPoint skills.

- Excellent written and verbal communications skills.