About this role
You Will Be
- Independently owning content strategy and execution across a portfolio of clients, including complex accounts and multi-workstream engagements
- Serving as a trusted client partner by translating business goals, audience needs, and performance data into clear content priorities and recommendations
- Developing strategic content roadmaps that connect organic search, AI-powered discovery, brand authority, audience engagement, and broader marketing objectives
- Identifying and prioritizing content opportunities through keyword and audience research, competitive and content performance analysis, and evolving search behaviors
- Leading client conversations and presentations, clearly communicating strategic recommendations, results and next steps
- Developing editorial calendars, content briefs, optimization plans, and integrated campaigns while maintaining strategic alignment and editorial quality
- Partnering with SEO, Paid Media, Social, Digital PR, Creative, and Analytics teams to develop connected content programs and amplification strategies
- Evaluating content performance, identifying actionable insights, and recommending adjustments based on KPIs and business impact
- Leveraging AI tools and modern workflows to improve the efficiency and quality of content research, planning, development, and analysis
You Must Have
- 6+ years of experience in Content Marketing, SEO Content, Editorial Strategy, or a related agency or in-house marketing role
- Experience independently developing and managing content strategies that drive measurable performance across organic search, engagement, or broader business objectives
- Demonstrated experience applying SEO best practices and AI-powered search insights to content strategy, development, optimization, and performance measurement
- Experience translating audience research, keyword data, competitive insights, and content performance into prioritized strategic recommendations
- Experience creating and managing a variety of content formats, including website content, blogs, thought leadership, and integrated digital marketing assets
- Proven ability to manage multiple clients, complex workstreams, and competing priorities in a fast-paced environment
- Strong client-facing communication and presentation skills, including the ability to clearly explain strategic recommendations, results, and tradeoffs
- Experience collaborating with cross-functional teams across disciplines such as SEO, Paid Media, Social, Digital PR, Creative, and Analytics
- Experience using marketing and analytics platforms such as Google Analytics, Google Search Console, SEMrush, Adobe Analytics, Asana, and AI productivity tools such as ChatGPT or Claude
- Preference: Experience working with enterprise-level, B2B or B2C client accounts.