Country Director

Vistar Media is the home of out-of-home (OOH). As a global ad tech company and the world's largest digital out-of-home (DOOH) advertising marketplace, we offer technology designed to make buying and selling OOH media easier. Our goal is simple: to help the world's marketers leverage OOH's unique ability to motivate and delight.

From strategic partnerships with major media owner networks to executing impactful campaigns with renowned global brands such as Nestlé, Porsche, Target, and Levi's, our team is filled with passionate, innovative, and collaborative problem solvers, engaging and entertaining consumers like you in the real world. Find your home in out-of-home - find your people at Vistar.

As of January 2025, Vistar Media was acquired by T-Mobile and is now part of T-Mobile Advertising Solutions. By combining our DOOH expertise with T-Mobile’s unique customer insights and expansive omnichannel capabilities, we’re creating new opportunities to innovate at scale and make a meaningful impact on the future of out-of-home media.

Intro: Out-of-Home (OOH) is the fastest growing channel in advertising. From billboards to retail media to urban panels, 98% of us see at least one OOH advertisement every week. It’s a part of life. As the pioneer in OOH technology, we build solutions that help brands find their audience in the right place at the right time, on digital signage networks around the corner, or around the world.

About us: Vistar Media is the home of out-of-home (OOH). As a global ad tech company and the world's largest digital out-of-home (DOOH) advertising marketplace, we offer technology designed to make buying and selling OOH media easier. Our goal is simple: to help the world's marketers leverage OOH's unique ability to motivate and delight. From strategic partnerships with major media owner networks to executing impactful campaigns with renowned global brands such as Nestlé, Porsche, Target, and Levi's, our team is filled with passionate, innovative, and collaborative problem solvers, engaging and entertaining consumers like you in the real world. Find your home in out-of-home - find your people at Vistar.

About the role: As we continue our expansion of the APAC market, we are looking for a Country Manager to launch and lead the market in Thailand . We are looking for a well connected sales leader with expert-level knowledge of programmatic to help grow the business, plan the GTM strategy, and eventually build a high-performing team, with the ultimate goal of driving revenue across the region.

What you’ll do:

• Develop and implement a sales strategy to extract sales opportunities both with agencies/brands and media owners to position Vistar Media in Thailand

• Establish Vistar’s value proposition based on market needs and Vistar’s core capabilities

• Directly drive revenue across holding companies, agencies, and brands across Thailand

• Strengthen Vistar’s product market fit by collaborating closely with Vistar’s solution development teams

• Develop and track key sales performance metrics with accountability for driving results

• Implement a go-to-market strategy, manage and optimize a win-win collaboration with the trading departments of larger agencies

• Understand customers’ demand, develop concepts, calculations, and proposals for media owners, and manage the relationship with technology partners

• As the market grows, establish and manage a high performing team in the region

• Represent the company in assigned events and other sales activities such as trade shows, speeches, interviews, etc.

What experience we’re looking for:

• Excellent understanding of digital advertising technology and trading; programmatic, mobile, audio, data, currency tracking, and attribution

• Extensive experience in solutions sales in digital advertising

• Experience launching and growing a business from the ground up in Thailand

• A strong network of direct client and agency relationships, and a network of contacts across the industry in Thailand

• Proven ability to build client relationships at all levels of seniority, demonstrating retention and growth strategies

• Demonstrable knowledge of OOH media and advertising

• Experience in negotiating contracts and trading agreements, ensuring fulfillment of these deals

• At least 8 years of experience in a sales leadership role with another DSP or advertising technology company

Who you are:

• Entrepreneurial mindset, the determination to succeed, and grow a small business unit within an international support framework

• Eager to put skin in the game to maximize the company’s (as well as your own) returns

• You have experience building a region and teams from scratch

• Willingness to be part of an international company with huge ambitions to grow our global presence

• Autonomous, able to drive the development of new business and sales engagement independently

• Tenacity to pursue and close contracts, and ensure their execution and uptake

• Calm under pressure, and patient in communicating with people of all backgrounds

• Ability to advise on and present technical, product, and commercial solutions

• Have excellent communication skills in English

If you’re ambitious, highly driven, and interested in making an impact, Vistar is the place for you. Apply to join our team… we’ll see you out there.