Market Manager On Premise - Washington State

CURRENT EMPLOYEES, CONSULTANTS, AND AGENCY PARTNERS:

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Meaningful Work From Day One

Join Brown-Forman as the Market Manager for the On-Premise Market in the state of Washington! In this vibrant region, drive brand success through innovative strategies, build impactful relationships, and ensure flawless execution.

What You Can Expect

- Leadership: Serve as the primary point of contact with key on-premise account groups, covering the entire Brown-Forman portfolio of brands.
- Create Impact: Design, develop, and implement key customer focused win-win initiatives that enhance Brown-Forman and customer profitability.
- Build Relationships: Establish and nurture positive customer rapport at all levels across Washington.
- Drive Success: Conduct business performance reviews with the distributor leadership to achieve state plans.
- Collaborate: Partner with Brown-Forman National Account Teams and Regional Distributor Account Team to ensure flawless execution of Independent and Chain programs.
- Innovate: Work with the Brown-Forman teams to communicate cutting-edge programs and execution plans to distributors and customers.
- Champion Brands: Develop and execute on-premise brand-building plans in collaboration with the distributor in Washington.
- Win at Point of Purchase: Champion the on-premise effort at the point of purchase, ensuring superior distributor execution of brand initiatives.
- Connect: Engage with and influence key external contacts, including distributor partners, retailers, consumers, and agencies.

Planning & Analysis:

- Strategize: Lead on-premise teams to gather local market feedback for specific brand plans, setting clear objectives and priorities.
- Agility: Coordinate communication of plan adjustments based on market performance and success.
- Manage Budgets: Manage budget responsibilities to drive financial success.

Distributor & Agency Management:

- Activate Programs: Develop and ensure the proper activation of all on-premise programs.
- Lead Initiatives: Oversee the execution of on-premise pull programming and all branded initiatives.
- Implement Plans: Execute the Brown-Forman business plan with the on-premise team, holding them accountable for results.
- Manage Agencies: Oversee third-party promotion agencies for on-premise, ensuring alignment with Brown-Forman business and brand plans.
- Be the Key Contact: Serve as the primary point of contact with key on-premise account groups, covering the entire Brown-Forman portfolio of brands.

What Makes You Unique

- Experience: Minimum of 3 years in the beverage alcohol and/or beverage industry with a proven track record of meeting key metrics and a strong, consistent presence in the market with key accounts and customers.
- Coaching: Strong coaching and sales training skills.
- Partnership Skills: Demonstrated ability to build and maintain effective working relationships with key stakeholders, while actively seeking opportunities to collaborate with leaders across various channels, functions, and geographies.
- Enterprise Mindset: Able to prioritize the overall Brown-Forman business needs above specific territory or team needs.
- Ability to travel and work nights and weekends as required, with a valid state driver’s license and the capability to lift 60 pounds. Systems Proficiency i.e. Google Suite, Microsoft Office, and/or other business operations software.

Who We Are

We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.

What We Offer

Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.#LI

Requisition Type:
Employee
Management Level:
Professional
Global Job Level:
P6
Number of Openings Available:
1