About this role
Position Summary
Beasley Media Group is seeking a dynamic, results-oriented Market Manager to lead the strategic, operational, and financial performance of a local media market. The Market Manager serves as the senior leader responsible for driving revenue growth, cultivating a high-performance culture, and maximizing the impact of Beasley Media Group's audio, digital, event, and marketing solutions.
The ideal candidate is a strong business leader with a proven track record of revenue generation, team development, and market influence. This individual will inspire cross-functional teams while ensuring alignment with company objectives and delivering exceptional results for advertisers, listeners, and community partners.
Key Responsibilities
Leadership & Market Strategy
- Lead all aspects of market operations, including sales, programming, digital, promotions, engineering, and business administration.
- Develop and execute strategic plans to achieve market revenue, profitability, and audience growth objectives.
- Foster a culture of accountability, collaboration, innovation, and continuous improvement.
- Build strong relationships with local business leaders, community organizations, and key stakeholders.
- Represent Beasley Media Group within the market and at industry events.
Revenue Growth
- Drive revenue performance across broadcast, digital, event, and integrated marketing platforms.
- Collaborate with sales leadership to establish and achieve aggressive revenue goals.
- Identify new business opportunities and emerging revenue streams.
- Review sales pipelines, forecasting, and market performance metrics to ensure consistent growth.
- Lead and support key client relationships and strategic account development efforts.
Talent Development
- Recruit, develop, and retain top-performing leaders and team members.
- Provide coaching and mentorship to department heads and sales leadership.
- Establish clear performance expectations and accountability measures.
- Promote employee engagement and professional development across the organization.
Operational Excellence
- Ensure efficient market operations and adherence to company policies and procedures.
- Manage budgets and maintain fiscal responsibility while maximizing business performance.
- Monitor market KPIs and implement corrective action plans when necessary.
- Collaborate with corporate leadership to support company initiatives and strategic priorities.
Community Impact
- Strengthen Beasley Media Group's presence and reputation within the local community.
- Support local events, charitable initiatives, and public service efforts.
- Champion diversity, inclusion, and community engagement initiatives.
Qualifications
Required
- Bachelor's degree in Business, Marketing, Communications, Media Management, or related field; equivalent experience will be considered.
- 7+ years of progressive leadership experience in media, advertising, broadcasting, digital marketing, or related industries.
- Demonstrated success leading revenue-generating teams and achieving business objectives.
- Strong financial acumen, including budgeting, forecasting, and P&L management.
- Exceptional leadership, communication, and interpersonal skills.
- Proven ability to build and maintain executive-level client relationships.
Preferred
- Experience managing a radio, media, or multi-platform advertising operation.
- Knowledge of digital marketing products, audience analytics, and integrated advertising solutions.
- Experience leading multiple departments and cross-functional teams.
- Familiarity with FCC regulations and media industry best practices.
Why Join Beasley Media Group?
At Beasley Media Group, you'll have the opportunity to lead a talented team, shape the future of local media, and make a meaningful impact in the communities we serve. We offer a collaborative culture, entrepreneurial environment, competitive compensation, and opportunities for professional growth.
Beasley Media Group is an Equal Opportunity Employer and values diversity in the workplace.