About this role
The Senior Brand Manager – Local Brands will own the full marketing lifecycle of our iconic Passendale brand and a portfolio of authentic Belgian cheese brands produced at the Fromunion factory. You will shape brand strategy, launch new products, expand export presence, and ensure profitable growth through data‑driven insights and cross‑functional collaboration.
- 4-5 years of Brand Management experience in leading FMCG company
- Experience in building a brand communication platform
- Experience in innovation strategy
- At ease with agency management
- Strong communication, collaboration, influencing & storytelling skills
- Go-getter, creative & autonomous project manager
- Solution oriented, pro-active & positive team player who loves change
- Demonstrated leadership to federate internal and external stakeholders on projects
- Very organized and rigorous
- Foodie (& cheese lover)
- Empathic
- Mother tongue or bilingual in NL & FR + good knowledge of EN