Creative Director

Clarity is the Global Growth Consultancy for B2B technology brands. As a senior-led consultancy, we align leadership, markets and execution to turn complex growth ambitions into commercial momentum.

Operating from hubs in London, New York, Amsterdam and Sydney, our 100+ global team helps leaders navigate high-stakes growth tensions across Enterprise Tech, FinTech, Cybersecurity and HealthTech.

Since 2006, we have delivered integrated campaigns across Communications, Marketing, Search and Creative to build lasting commercial advantage for the brands shaping tomorrow.

About the role

We're looking for a Creative Director to lead the strategy, creation and execution of content within The Creative Studio. You'll take ownership of a portfolio of B2B technology clients, combining a strong creative eye with the strategic and commercial judgement to turn complex client challenges into content programmes that deliver against business objectives.

You'll lead a team of content managers and creators, set the quality bar for everything that leaves the studio, and act as the senior voice in the room with client leadership, building trusted relationships and spotting opportunities to grow the work.

What you'll be doing

- Lead the development of integrated content strategies that align with client business objectives, brand positioning and communications plans

- Translate complex client challenges into clear content roadmaps, covering channel mix, formats, messaging architecture and measurement frameworks

- Write sharp briefs for internal and freelance creatives, and guide the work from first idea to final delivery with specific, constructive feedback

- Act as the final quality check before anything reaches the client, with the confidence to push back on work that isn't good enough and to protect strong ideas

- Be the senior point of contact for key clients, leading strategic reviews, QBRs and roadmap sessions with client leadership

- Oversee the end-to-end delivery of multi-market content programmes, accountable for timelines, budgets, quality and resourcing across your portfolio

- Line manage and mentor Account Managers, Senior Account Managers and Executives, and work closely with PR, SEO, Strategy, DX, Paid Media and international teams

- Own the commercial performance of your portfolio, from scoping and pricing to forecasting, and partner with new business teams to pitch and grow accounts

- Define KPIs, oversee performance reporting and champion a test-and-learn approach across strategy, creative, formats and channel mix

- Bring new ideas, formats and technologies into client programmes, and contribute to Clarity's profile through speaking, authored content, case studies and award entries

What we're looking for

- Significant experience in content, social or digital marketing within an agency or consultancy environment, including leading large or complex accounts

- A strong creative eye and the confidence to brief, critique and sign off work across copy, design, video and motion

- A proven track record of leading senior client relationships, shaping strategy and growing revenue

- Strong understanding of content ecosystems (owned, earned and paid), SEO, social platforms and measurement, ideally with B2B technology clients

- Demonstrable experience leading teams, coaching talent and setting high standards for delivery

- Excellent communication, presentation and negotiation skills, with the confidence to engage and challenge senior stakeholders

- Calm and assured in difficult conversations, able to manage issues and protect client confidence

- Highly organised and commercially minded, able to balance creativity with rigour and quality with efficiency

- Demonstrated, hands-on experience with AI tools, applying them to drive more effective, efficient, data-driven and innovative solutions

- An advocate for ethical and responsible use of AI, ensuring transparency, data privacy and trust in all AI-enabled initiatives

Working for us

Growing your career

We invest in your growth, because when you thrive, so does Clarity. That's why we offer:

- Clarity Academy: continuous learning and development, built into your day-to-day

- Global mentoring: guidance and support from experienced voices across our network

- Career progression: clear paths to grow, wherever you want to go

- AI tools: access to Claude, as well as other enterprise AI platforms, giving you the support to move faster and focus on the work that matters

- Global peer groups: connect and learn alongside colleagues across our offices worldwide

Taking care of yourself and your family

At Clarity, we know that a happy and healthy team is a productive team. That's why we offer benefits like:

- Private medical insurance: get the care you need when you need it

- Enhanced family leave: welcoming a new child is a special time that deserves special attention

- Clarity Cares time: appointments and emergencies don't have to eat into your PTO

- Employee Assistance Programme (EAP): confidential support for personal and professional challenges

- Wellness fund: invest in your health and happiness

- Cycle to work scheme: support for a healthier commute

Taking care of your community

We believe in giving back to the community, so we offer:

- Volunteer time off: giving back is good for the soul

- Clarity Compass: our internal employee committee, helping ensure we're walking our talk, especially on issues close to our heart: DEI, environmental impact, employee wellbeing and community engagement

Recharging your batteries

Everyone needs time to relax and recharge, which is why we offer:

- Unlimited holiday: because who doesn't love time off?

- Sabbatical programme: even more time off after five years!

- Summer Fridays and Winter Break: enjoying life is important

- Flexible working programme: life happens, and we can help you adapt

Equal opportunities

Clarity is committed to promoting equality of opportunity for all staff and for our clients. We aim to create a working environment in which all individuals are able to make best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit. We do not discriminate against staff or clients based on age, disability, neurodiversity, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.

We recognise the importance of supporting diverse needs during the recruitment process. Therefore, we strongly encourage applicants to request any reasonable adjustments they may need to fully participate in the recruitment process. Please feel free to contact us directly to discuss your specific requirements in confidence.

Due to the high volume of applications we receive, it is not possible to respond directly to all applicants, only to those whose candidacy is being pursued. Additionally, the length of the recruitment process varies based on vacancy needs, typically taking approximately three to four weeks. We appreciate your patience and understanding during this time.