About this role
Purpose Statement
- To deliver business and client value, and enhance client engagement though:
Executing the Client Engagement strategy
- Managing the development and implementation of client engagement campaigns, programmes and prompts across the client engagement life cycle.
- Contributing subject matter insights towards the improvement of client engagement strategies.
Experience
MINIMUM:
- Principles of brand marketing
- Data analysis, client profiling and segmentation
- CRM Systems and technology
- Digital marketing and e-commerce
- Strategic marketing management
- Campaign management
- General business/commerce know how
- People management principles and practices
- Internal and external communication methods and practices
- Stakeholder management principles and practices
IDEAL:
- 5+ years marketing experience in a large, complex and client focussed organisation
- Proven experience in delivering and executing CRM strategies, systems and data
- Previous experience in managing a team
Qualifications (Minimum)
- Bachelor's Degree in Marketing or Business Management
Qualifications (Ideal or Preferred)
- A relevant post-graduate qualification in Marketing or Business Management
Knowledge
MINIMUM:
- Principles of brand marketing
- Data analysis, client profiling and segmentation
- CRM Systems and technology
- Digital marketing and e-commerce
- Strategic marketing management
- Campaign management
- General business/commerce know how
- People management principles and practices
- Internal and external communication methods and practices
- Stakeholder management principles and practices
IDEAL:
- Capitec environment and products.
Skills
- Problem solving skills
- Decision making skills
- Communications Skills
- Management skills
- Computer Literacy (MS Word, MS Excel, MS Outlook)
Conditions of Employment
- Clear criminal and credit record