About this role
At Google, we are conducting AI research that advances the state-of-the-art and applying it to products so everyone can access AI. Google’s mission is to organize the world’s information and make it universally accessible and useful, and AI is helping us do that in exciting new ways.
As the Director of Product Marketing for the Gemini App, you will set the multi-year global product marketing vision and strategy for Google's AI assistant across mobile, web, and ecosystem integrations to build a product that helps everyone unlock their potential.
You will lead a multi-layered product marketing organization and partner with executive leadership across Product, Engineering, Design, Brand, Growth, and Communications to shape the product roadmap, define category positioning, and lead global go-to-market execution that drives adoption and business growth.
This role will sit directly in Mountain View with the Gemini product leadership team.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.
US: $264000 - $366000 (USD) + 30% bonus target + equity + benefits
Learn more about benefits at Google (https://www.google.com/about/careers/applications/benefits/).
Minimum qualifications:
- 15 years of experience in product marketing or consumer technology marketing, driving measurable brand and business outcomes.
- 10 years of experience in senior leadership roles building and managing multi-layered marketing teams and influencing executive product roadmaps.
- Experience partnering with VP and C-level cross-functional leadership across Product, Engineering, Design, Brand, Communications, and regional teams.
- Experience leading global, end-to-end go-to-market strategy and launches for flagship consumer technology products at multi billion user scale.
Preferred qualifications:
- Experience with the rapidly evolving generative AI landscape, enabling the strategic foresight to guide product innovation, anticipate market shifts, and foster a culture of continuous AI experimentation and adoption within the marketing organization.
- Experience connecting outbound brand and product marketing with in-product user journeys and growth mechanics to drive full-funnel adoption.
- Proven ability to coach senior leaders, elevate organizational talent, and align complex cross-functional organizations around shared business goals.
- Track record of translating complex technical capabilities into clear, compelling consumer positioning and category-defining product launches.
- Partner with Product, Engineering, and Design leadership to shape the multi-year Gemini App roadmap, grounding product strategy and prioritization in deep user, market, and competitive insights.
- Influence early product definition, naming, user experience, and launch sequencing to ensure new capabilities deliver clear, differentiated user value.
- Use deep knowledge of AI products and trends to ensure that new Gemini capabilities deliver clear, differentiated value that leapfrogs competitor offerings. Define global audience segmentation, category positioning, and value propositions for Gemini App across consumer and prosumer segments.
- Lead global go-to-market strategy and execution across major product launches and evergreen campaigns. Establish GTM measurement frameworks to track funnel performance, brand impact, and ROI.
- Partner with Product Design and Growth leadership to align storytelling with the in-product onboarding and discovery experience, driving sustained feature adoption.