MarComms Analytics Solutions Advisor

**must be a contractor in good standing with The Cigna Group to be considered**

MarComms Analytics Solutions Advisor

Overview

The MarComms Analytics Solutions Advisor connects Marketing & Communications analytical needs with the data, reporting frameworks, and future capabilities required to support them. Working across Cigna Healthcare, Pharmacy Benefit Services, and Specialty Solutions, this role defines analytical data requirements, identifies gaps and dependencies, and helps shape scalable capabilities that advance measurement, reporting, self-service analytics, and future analytical needs.

This position serves as a bridge between Analytics Solutions and Data, Technology, and AI teams, translating business and measurement needs into clear analytical requirements and helps to identify the capabilities needed to support the analytics roadmap. The role works across teams to identify data and capability gaps, clarify dependencies, and support scalable approaches to reporting, measurement, and self-service analytics.

Responsibilities

- Define analytical data requirements needed to support Marketing & Communications measurement, reporting, analytics products, and decision-making.
- Translate business questions, KPIs, measurement strategies, and analytics product needs into clear analytical data and capability requirements.
- Identify gaps between current-state data availability and the data needed to support priority analytical use cases.
- Partner with Data, Technology, and AI teams to communicate analytical requirements, clarify dependencies, and represent Analytics Solutions needs.
- Define reporting and analytical requirements that support consistent and scalable measurement across Cigna Healthcare, Pharmacy Benefit Services, and Specialty Solutions.
- Assess current analytical capabilities and identify gaps or opportunities that should be considered in the Analytics Solutions capability roadmap.
- Help define future analytical capability needs based on evolving Marketing & Communications priorities.
- Define requirements that support self-service analytics, including the data, metrics, definitions, and analytical capabilities needed by users.
- Document analytical requirements, use cases, dependencies, business definitions, and capability needs for business and technical partners.
- Partner with Analytics Product owners to define data and capability requirements for reports, dashboards, scorecards, advanced analytics, and AI-enabled experiences.
- Identify data and capability dependencies early in the development of new analytics solutions and coordinate with Data team to solution.
- Assess potential new data sources, analytical capabilities, and technologies against defined Marketing & Communications use cases and requirements.
- Facilitate alignment between business, analytics, and technical partners by translating analytical needs into clear requirements and intended business outcomes.
- Identify opportunities to standardize and reuse analytics solutions and frameworks across business areas rather than creating one-off approaches.
- Advise Analytics Solutions leader on analytical data gaps, dependencies, capability needs, and future requirements that may affect the analytics roadmap.
- Identify opportunities to automate recurring reporting processes and improve data quality, reliability, and operational efficiency.
- Maintain awareness of emerging tech, data, analytics, and AI capabilities; and assess their potential relevance to Marketing & Communications analytical needs.

Ideal candidates will offer

- Experience in marketing analytics, business analytics, analytical requirements, business analysis, reporting strategy, or a related field.
- Demonstrated ability to translate business and analytical needs into clear data, reporting, and capability requirements.
- Strong understanding of analytical datasets, reporting environments, business intelligence platforms, and enterprise analytics ecosystems.
- Experience identifying data gaps, dependencies, limitations, and requirements associated with analytical use cases.
- Experience partnering with data, technology, analytics, AI, and business teams.
- Familiarity with Databricks, Tableau, Power BI, SQL-based analytical environments, Python-based analytical environments, cloud analytics platforms, or similar technologies preferred.
- Ability to automate recurring reporting processes and improve data quality, reliability, and operational efficiency.
- Understanding of self-service analytics, reporting frameworks, standardized metrics, and reusable analytics capabilities.
- Ability to translate technical concepts into clear business language and business needs into clear analytical requirements.
- Experience supporting requirements development, capability planning, roadmap development, and future-state analytics work.
- Knowledge of marketing, communications, customer, campaign, channel, and/or digital data preferred.
- Strong analytical thinking with the ability to connect immediate business requirements to longer-term analytical capability needs.
- Strong facilitation, problem-solving, communication, documentation, collaboration, and stakeholder management skills.
- Ability to work effectively across business, analytics, data, technology, and AI teams.
- Experience working at an enterprise in a highly regulated industry preferred.

If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload.

For this position, we anticipate offering an annual salary of 96,700 - 161,100 USD / yearly, depending on relevant factors, including experience and geographic location.

This role is also anticipated to be eligible to participate in an annual bonus plan.

At The Cigna Group, you’ll enjoy a comprehensive range of benefits, with a focus on supporting your whole health. Starting on day one of your employment, you’ll be offered several health-related benefits including medical, vision, dental, and well-being and behavioral health programs. We also offer 401(k), company paid life insurance, tuition reimbursement, a minimum of 18 days of paid time off per year, paid holidays, and leaves of absence. For more details on our employee benefits programs, click here .

About The Cigna Group

Doing something meaningful starts with a simple decision, a commitment to changing lives. At The Cigna Group, we’re dedicated to improving the health and vitality of those we serve. Through our divisions Cigna Healthcare and Evernorth Health Services, we are committed to enhancing the lives of our clients, customers and patients. Join us in driving growth and improving lives.

Qualified applicants will be considered without regard to race, color, age, disability, sex, childbirth (including pregnancy) or related medical conditions including but not limited to lactation, sexual orientation, gender identity or expression, veteran or military status, religion, national origin, ancestry, marital or familial status, genetic information, status with regard to public assistance, citizenship status or any other characteristic protected by applicable equal employment opportunity laws.

If you need a reasonable accommodation to complete the online application process, please email [email protected] for assistance.  Please note that this email inbox is dedicated to accommodation requests only and cannot provide application updates or accept resumes.

The Cigna Group has a tobacco-free policy and reserves the right not to hire tobacco/nicotine users in states where that is legally permissible. Candidates in such states who use tobacco/nicotine will not be considered for employment unless they enter a qualifying smoking cessation program prior to the start of their employment. These states include: Alabama, Alaska, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Iowa, Kansas, Maryland, Massachusetts, Michigan, Nebraska, Ohio, Pennsylvania, Texas, Utah, Vermont, and Washington State.

Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal, state and local ordinances.