Social Media Marketing Intern

The People's Federal Credit UnionAmarillo, TexasOn-siteInternshipListed 2 weeks ago

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About this role

SOCIAL MEDIA MARKETING INTERN

Department: Marketing & Member Experience
Reports To: Director of Marketing and Member Experience
Job Type: Part-Time, Internship
Pay: $17.00 per hour
Schedule: Flexible Hours
FLSA Status: Non-Exempt

POSITION SUMMARY

The Social Media Marketing Intern is a creative, energetic, and hands-on college student who is passionate about social media, content creation, and connecting with people through digital platforms.

Working directly with the Director of Marketing and Member Experience , this position will gain practical, real-world marketing experience while helping build and strengthen the TPFCU brand across social media and other communication channels.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Social Media & Content

- Assist with the planning, design, and execution of social media campaigns.

- Create and maintain weekly and monthly editorial/content calendars.

- Develop original content for Instagram, Facebook, TikTok, LinkedIn, X/Twitter, Snapchat, and other emerging platforms.

Engagement & Community

- Monitor and respond to social media comments and direct messages in a timely, professional, and brand-appropriate manner.

- Develop creative ideas and strategies to increase audience engagement.

Marketing Support & Analytics

- Track social media engagement and campaign performance.

- Assist with marketing reports and use data to identify high-performing content and campaigns.

- Research opportunities to expand successful content and marketing strategies.

QUALIFICATIONS

Required

- Currently enrolled in an accredited college or university and eligible to receive college credit for the internship.

- Working knowledge of social media platforms and a strong interest in digital marketing and content creation.

- Strong written and verbal communication skills, including excellent grammar, spelling, and proofreading skills.

- Ability to create engaging written and visual content appropriate for different audiences and platforms.

Preferred

- Experience creating short-form videos, reels, TikToks, or social media stories.

- Experience with photography, videography, graphic design, communications, marketing, or public relations.

- Portfolio or examples of creative work, including class projects, personal projects, or social media content.

WORK ENVIRONMENT & SCHEDULE

This is a paid, part-time internship with flexible hours designed to accommodate a college student's academic schedule.

The position may involve working in an office environment, attending TPFCU or community events, participating in photo/video shoots, and working on digital content and marketing projects.

The Social Media Marketing Intern must be able to meet established deadlines and maintain a consistent schedule while balancing internship responsibilities with academic commitments.