About this role
Own the numbers. Coach the team. Raise the bar.
Being a sales leader means making good deals happen on repeat. Coaching the team with clear standards, owning the pipeline alongside them, and turning strong months into predictable quarters.
Simployer is a Nordic market leader in HR tech, helping organisations take better care of their people and stay on top of everything that comes with being an employer. We’re building an AI-first company, and our Swedish sales team is in the middle of a real commercial shift: new energy, a stronger performance culture and deals closing faster than before. Now we want to build on that momentum.
Now we’re looking for someone who gets energised by questions like:
- What does a high-performance sales culture look like when it’s built on trust, not control?
- How do we make the pipeline predictable?
- What would it take for AI to change how we sell, not just how we write emails?
As our Sales Manager for Sweden, you’ll lead the Swedish Account Executive team day to day and turn our commercial strategy into consistent, predictable results.
Your mission
Make performance predictable. You’ll build the rhythm that keeps the team sharp: strong pipeline coverage, clear next steps, reliable forecasts and a CRM everyone trusts. You’ll be close enough to the deals to jump into a customer meeting and help move it forward, but your real impact comes from making every AE better at discovery, qualification, stakeholder management and building a business case.
Build a team that grows. Our team is a mix of experienced sellers and newer, high-drive profiles, and you’ll help both get better. You’ll ramp new hires faster, give honest feedback, and set expectations that are high and fair at the same time.
Keep the engine running. You’ll work closely with our Sales Director and CRO, owning daily sales operations so leadership can focus on strategic customers and commercial development.
You will thrive here if…
- You’ve led B2B SaaS sales teams through complex sales, multiple stakeholders and C-level buyers, and you have the results to show for it.
- You coach in a structured way and can point to sellers who got better because of you.
- You treat pipeline and forecasting as a discipline.
- You’re direct and kind at the same time. You can have the hard conversation and still keep the trust.
- You’re curious and data-driven, and you’ve already used AI to change how a team sells.
- You get energy from building and improving, and you’d rather take ownership than wait for a plan.
What you bring
We are not big on long checklists, and if the mission resonates with you we would love to hear from you. That said, there are a couple of things you will need to succeed in this role: a track record of strong sales results, experience leading a B2B sales team, and fluency in Swedish and English. The role is based in Stockholm, with a hybrid setup.
A message from the hiring manager
“ We’re building something exciting in Sweden, and I’m looking for someone who wants to be part of shaping it.
I believe great sales teams are built through clear expectations, genuine trust, strong coaching and a shared ambition to continuously improve. Performance matters, but so does how we achieve it.
As Sales Manager, you’ll have real ownership, the freedom to challenge how we work, and the opportunity to make a visible impact on both our people and our results. I’m not looking for someone to simply manage a team or report on numbers. I’m looking for a partner who leads from the front, develops people and turns ambition into consistent execution.
If you enjoy building high-performing teams, challenging the status quo and celebrating wins together, I’d love to meet you. ”
- Christopher Robin Nordmo
Sales Director Sweden | Simployer