HubSpot Administrator-Marketing

HearstDallas, TexasHybridFull-timeSenior, 5–8 yearsListed 2 days ago

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About this role

The HubSpot Administrator provides the technical foundation for lead generation, qualification, nurturing, sales follow-up, and revenue reporting. Working closely with Marketing, Sales, and RevOps, the administrator will translate business requirements into reliable workflows, integrations, and reporting that support pipeline growth. We need a hands-on HubSpot expert who can independently build solutions, troubleshoot problems, validate results, and recommend improvements.

R equired Qualifications

• At least five years of hands-on HubSpot administration experience in a B2B organization.

• Demonstrated expertise in HubSpot Marketing Hub and working knowledge of Sales Hub.

• Experience building complex workflows, lifecycle processes, lead scoring, segmentation, and routing.

• Hands-on experience troubleshooting HubSpot–Salesforce integrations and synchronization issues.

• Strong skills in dashboards, reporting, campaign tracking, attribution, and data quality.

• Ability to translate business requirements into tested, documented solutions.

• Strong troubleshooting, prioritization, and communication skills.

• Ability to work independently and manage multiple ongoing operational requests.

Preferred Qualifications

• Experience supporting B2B SaaS organizations with complex sales cycles.

• Experience with account-based marketing and multiple decision makers.

• Relevant HubSpot certifications.

• Familiarity with Google Analytics, WordPress, tracking parameters, and integration tools.

• Experience with APIs, webhooks, or custom automation.

Success Measures

• Accurate and timely lead assignment and sales handoffs.

• Reliable workflows and reduced recurring synchronization errors.

• Complete, consistent lifecycle and campaign data.

• Trusted dashboards with documented metric definitions.

• Timely delivery of campaign setup and administration requests.

• Reduced manual work and clearer visibility into funnel performance.

Targets will be established using an initial baseline and agreed service expectations. MQLto-SQL conversion, pipeline creation, and revenue influence will be shared outcomes with Marketing and Sales.