About this role
This is a remote position.
Client: TeamFicient Client (Reef-Safer Sunscreen & Eco-Skincare Brand)
Position: Social Media Marketing & Community Support Specialist
Employment Type: Full-Time / Remote
Salary Range : $1000 - $1200
Work Schedule: TBD
Reports To: Marketing Director
About the Client
Teamficient has a client that manufactures high-performance, ecocompatible mineral sunscreens, skincare, and water-sports gear designed to protect people without harming marine ecosystems or coral reefs. Scientifically tested, EWG-verified, and EcoVadis Gold-certified, their mission is to empower water lovers, divers, travelers, and eco-conscious families to adventure responsibly while advocating for ocean health.
Role Overview
We are seeking an energetic, eco-passionate Social Media Marketing & Community Support Specialist to manage the client’s online presence and act as the voice of the brand. In this hybrid role, you will be responsible for creating engaging short-form content, running day-to-day social channels (Instagram, TikTok, Facebook, YouTube), fostering relationships with a community of divers and ocean advocates, and providing attentive customer support across social DMs and public channels.
Key Responsibilities
1. Social Media Management & Content Creation
- Plan, schedule, and execute a consistent weekly social media content calendar aligning with brand campaigns, product launches, and ocean conservation awareness days.
- Produce native, high-converting short-form video content (TikToks, Reels, YouTube Shorts) highlighting product benefits, reef-safer science, dive trip packing, and eco-tips.
- Collaborate with brand ambassadors, influencers, and non-profit partners to amplify user-generated content (UGC) and joint ocean advocacy campaigns.
- Monitor channel analytics (engagement, reach, click-through rates) and present actionable insights to continuously optimize social strategy.
2. Community Engagement & Social Customer Support
- Act as the primary, friendly point of contact across social platforms—responding promptly to comments, direct messages, tags, and reviews.
- Answer customer inquiries regarding product application (e.g., mineral sunscreen tips, skin tone blending), shipping, order support, and ingredient transparency.
- Proactively join relevant ocean conservation, diving, and eco-lifestyle conversations across social platforms to boost brand visibility.
- Escalate complex customer service issues to internal support/e-commerce teams to ensure seamless problem resolution.
3. Advocacy & Growth
- Educate followers on the science behind "reef-safer" products vs. traditional chemical sunscreens in an approachable, engaging tone.
- Assist in managing brand giveaways, ambassador challenges, and trade show/event coverage (e.g., dive expos, eco-festivals).
Candidate Qualifications
Experience & Skills
- Experience: 2+ years of hands-on experience managing organic social media channels and/or digital customer support for a DTC ecommerce or eco-lifestyle brand.
- Content Creation Skills: Proficiency with short-form video editing tools (CapCut, Canva, Adobe Express, or Premiere Pro) and a strong eye for visual storytelling.
- Communication: Exceptional written and verbal communication skills; ability to convey complex science (e.g., mineral vs. chemical UV filters) in clear, friendly terms.
- Customer Support Mindset: Empathetic, solution-oriented approach to resolving customer concerns in public and private message channels.
- Tools Knowledge: Experience with social media management software (e.g., Later, Sprout Social, Buffer) and ecommerce helpdesk tools (Gorgias, Zendesk, or Shopify).
Mindset & Values
- Deep passion for ocean conservation, outdoor/water activities (diving, snorkeling, surfing, paddling), or sustainable living.
- Self-starter with high initiative, capable of working independently in a remote environment while keeping teams aligned.
Compensation & Benefits
- Competitive base salary commensurate with experience.
- Generous employee discounts on products.
- Flexible/remote work schedule.
- Opportunity to contribute directly to ocean conservation initiatives and partner programs.