About this role
At Lilly, the work is demanding because patients are waiting. We unite caring with discovery to help make life better for people around the world, knowing that every decision, every detail, and every day matters. Headquartered in Indianapolis, Indiana, our over 50,000 employees around the globe take on complex challenges to discover and deliver life-changing medicines, strengthen how health is understood and managed, and support the communities we serve. This is hard, urgent, selfless work—but it’s work worth doing. If you’re driven by purpose and ready to bring your best to work that truly matters for patients, we invite you to join us.
Job Description
Associate Director, Global Medical Affairs Omnichannel Education
Purpose:
The Medical Omnichannel Education (MOE) Group provides an end-to-end service for the strategic planning, design, implementation, and evaluation of omnichannel, scientifically relevant, evidence-based medical education, and solutions, targeted at identified medical strategic priorities, and using innovative techniques and channels. The group delivers to targeted healthcare professionals the education, tools, and resources needed to improve patients’ care by delivering the right content to the right HCP in the right channel with the right cadence.
The Global Medical Omnichannel Education Associate Director will be responsible for implementation and execution of the integrated MOE plan, including content creation in collaboration with internal and external agencies, focused on the following key responsibilities:
- Solution Design, Content Creation & Implementation : Leads design, content creation, and implementation of MOE solutions (Global and US) in alignment with the MOE plan and based on principles of adult learning and customer learning preferences, leveraging internal and external development resources and agencies, and segmenting customers based on engagement, channel and capability recommendations.
- MOE Planning Support: Working closely with the MOE Senior Director, the Associate Director role will support development of the Global MOE plan, ensuring that scientific priorities are strategically represented.
- Internal Stakeholder Engagement/Capability Building: Works with a broad range of internal and external stakeholders, including Global, regional and affiliate teams, Field Medical, and agencies, to create lasting relationships and contribute to MOE excellence through alignment, sharing of best practices and innovation.
Primary Responsibilities:
This job description is intended to provide a general overview of the job requirements at the time it was prepared. The job requirements of any position may change over time and may include additional responsibilities not specifically described in the job description. Consult with your supervisor regarding your actual job responsibilities and any related duties that may be required for the position.
MOE Plan Expertise
- MOE Plan: In collaboration with the MOE Senior Director (Strategic Lead) and Business Unit Strategy Content Leads (SCLs), develop and deploy the global MOE plan ensuring that the medical education priorities are well represented, based on an understanding of customer needs and internal TA priorities.
- Omnichannel Technical Tools (NBA/NBE): Formulate tactical plans and associated business rules to structure planned next best actions and next best engagements according to customer needs and preferences.
Solution Design, Content Creation & Implementation
- Solution Design: Using the principles of adult learning and instructional design, develop MOE solutions in partnership with the Global Content Hub or other TPOs, that are tailored based on an understanding of customer preferences, supporting global content-reuse where appropriate.
- Content Creation: Lead the development of scientifically accurate, evidence-based content in partnership with internal teams and external agencies, ensuring content is fit for each channel and reused globally where appropriate.
- Solution Implementation: Utilizing strong project management skills and Lilly cross functional partnerships, disseminate and deploy Global & US solutions as per plan in a seamless and timely manner through the appropriate involvement of external and internal stakeholders.
- Solution Oversight: Maintain and track accurate status of all projects using the Adobe Workfront system and collaboration sites for shared learning. Ensure all solutions adhere to Lilly’s Ethics and Compliance standards, as well as external regulatory/policy considerations.
- Measurement : Deploy and provide measurement requirements in line with the outlined measurement plan for solutions under own responsibility. Report outcomes and use the findings to improve the next solution.
- AI & Automation: Use AI and automation to scale productivity and quality, personalization, and outcomes reporting.
Internal Stakeholder Engagement/Capability Building
- Stakeholder Groups: Work with multiple stakeholder groups, including the MOE Senior Director, Business Unit Strategy Content Leads (SCLs), Field Medical, affiliates, the Global Content Hub and other TPOs, and external agencies, with clear roles and expectations for each.
- Internal Alignment: Effectively creates an alignment and buy-in for the developed MOE media plan within the TA Business Unit.
- Field Medical Partnership: Coordinate all required training and planning activities, in collaboration with the Field Medical strategy & operations, to incorporate omnichannel strategy, activities and processes into field training plans, communications and meeting cycles; collect feedback and support troubleshooting efforts.
- Subject Matter Expert: Act as MOE subject matter expert within the respective community and support the affiliates in planning, designing, and deploying local medical initiatives.
- Community Building: Help to build excellence by helping to improve the MOE community, through proactive sharing of best practices and learnings, insights and solution ideas as well as through active support of team members.
- Capability Building : Lead, recommend, and monitor channel preference and methods of learning (format) for global education or performance improvement programs, including identifying innovative learning methods that can potentially increase learning experience and reduce cost per learner.
Continuous Performance Improvement (Internal)
- Participate in continuous performance improvement (internal) programs to develop the knowledge and skills required in educational design, omnichannel customer engagement and required competencies.
- Actively participate in competency-based education and career development opportunities.
- External focus: identify innovations, trends, and opportunities by actively engaging with relevant medical education community.
- Innovate: continue to advance the MOE solution strategy by maintaining an innovative mindset
Basic Qualifications:
- Bachelor’s Degree
- 2+ years experience
Other Information/Additional Preferences:
- Demonstrated Project and Portfolio management experience in delivery, implementation, and budget management.
- Strong business problem-solving skills, driving to resolutions with appropriate sense of urgency and accountability.
- Self-management/motivation and the ability to prioritize projects to align with the strategy of the business.
- AI/Automation utilization experience.
- Advanced degree in health sciences (PharmD, Ph.D., M.D.); or Master’s (MBA or other) degree preferred
- Therapeutic area experience and/or expertise preferred
- Demonstrated aptitude for, or experience in online and health information technology with a firm grasp of the legal and cultural issues surrounding the application of online technologies and platforms.
- Experience working with internal and external experts (thought leaders) to transform market insights and understand customer needs into HCP and patient education strategy.
- Strong knowledge of Integrated Health Systems and Regional Payers and the unique needs of HCPs practicing in these settings.
- Demonstrated strong verbal and written communication skills with the ability to communicate to any level of the organization effectively.
- Excellent relationship building skills and demonstrated diplomacy when working cross-functionally.
- Strong business acumen; ability to think strategically and push boundaries
- Demonstrated flexibility to work in teams or individually as necessary to drive projects to conclusion.
- Instructional Design experience
Additional Information:
- Lilly may provide support for or sponsor work authorization or visas for this role for internal applicants only
Lilly is dedicated to helping individuals with disabilities to actively engage in the workforce, ensuring equal opportunities when vying for positions. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form ( https://careers.lilly.com/us/en/workplace-accommodation ) for further assistance. Please note this is for individuals to request an accommodation as part of the application process and any other correspondence will not receive a response.
Lilly is proud to be an EEO Employer and does not discriminate on the basis of age, race, color, religion, gender identity, sex, gender expression, sexual orientation, genetic information, ancestry, national origin, protected veteran status, disability, or any other legally protected status.
Our employee resource groups (ERGs) offer strong support networks for their members and are open to all employees. Our current groups include: Africa, Middle East, Central Asia (AMECA), Black Employees at Lilly (BE@Lilly), Chinese Culture Network (CCN), EnAble, Evolve, Lilly Indian Network (LIN), Organization of Latinx at Lilly (OLA), Pride (LGBTQ+ Allies), Veterans Leadership Network (VLN) and Women’s Initiative for Leading at Lilly (WILL).
Actual compensation will depend on a candidate’s education, experience, skills, and geographic location. The anticipated wage for this position is
$132,000 - $213,400
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Full-time equivalent employees also will be eligible for a company bonus (depending, in part, on company and individual performance). In addition, Lilly offers a comprehensive benefit program to eligible employees, including eligibility to participate in a company-sponsored 401(k); pension; vacation benefits; eligibility for medical, dental, vision and prescription drug benefits; flexible benefits (e.g., healthcare and/or dependent day care flexible spending accounts); life insurance and death benefits; certain time off and leave of absence benefits; and well-being benefits (e.g., employee assistance program, fitness benefits, and employee clubs and activities).Lilly reserves the right to amend, modify, or terminate its compensation and benefit programs in its sole discretion and Lilly’s compensation practices and guidelines will apply regarding the details of any promotion or transfer of Lilly employees.
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