Creative Art Director

WPP ProductionMadrid, MadridOn-siteFull-timePrincipal, 12–15+ yearsListed 2 hours ago

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About this role

About WPP Production

We are WPP Production - the unified global production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today's always on, AI driven marketing world.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com .

Responsibilities

- Lead the conceptualization and development of creative campaigns, with a strong focus on product launches, social media and audiovisual content, ensuring alignment with brand strategy and business objectives.

- Develop bold, relevant and distinctive creative concepts, translating strategic insights into strong visual ideas and compelling brand experiences.

- Take creative ownership of projects from initial concept through final execution, ensuring consistency and quality across every stage of the creative process.

- Define and lead the art direction of campaigns and audiovisual productions, including key visuals, mood boards, storyboards, treatments and visual references.

- Act as the Art Director on set, working closely with directors, photographers, DOPs, production teams and other creative partners to ensure the original creative vision is effectively translated into the final piece.

- Participate in pre-production meetings, casting, locations, styling, set design and other visual decisions that impact the overall look and feel of the production.

- Develop creative concepts specifically designed for social media, understanding different platforms, formats, audiences and cultural trends while maintaining a strategic view of the brand.

- Explore how AI and emerging creative technologies can enhance ideation, visual exploration and production workflows.

- Work closely with Strategy, Account Management, Production, Social and Post-production teams to develop integrated and executable creative solutions.

- Present and defend creative concepts internally and to clients, clearly explaining both the strategic thinking and visual approach behind each proposal.

- Participate in pitches and new business opportunities, helping develop bold and differentiated creative proposals.

- Supervise the creative development and final execution of campaigns, ensuring a high standard of craft across digital, social, audiovisual and traditional formats.

- Manage several projects simultaneously while maintaining creative quality, meeting deadlines and responding effectively to client and production needs.

- Stay up to date with cultural, advertising, social media and visual trends, bringing fresh references and perspectives into the creative process.

Requirements

- Around 8 years of professional experience in creative agencies, advertising agencies, production environments or similar creative roles.

- Solid experience as an Art Director or Senior Art Director, with proven responsibility for projects from concept through production and final delivery.

- Strong conceptual thinking, with the ability to generate bold, original and strategically relevant creative ideas.

- Strong background in art direction for audiovisual productions and shoots, with experience collaborating directly with directors and production teams.

- Experience attending and creatively supervising film, photography or content shoots, taking responsibility for the visual and artistic consistency of the project.

- Experience developing integrated campaigns, particularly across product launches, social media, digital campaigns, audiovisual content and brand campaigns.

- Advanced proficiency in Adobe Creative Suite, particularly Photoshop, Illustrator and InDesign. Knowledge of After Effects and Premiere Pro is a plus.

- Strong understanding of social media from both a creative and strategic perspective, with the ability to adapt ideas to different platforms and formats.

- Interest in AI-driven creativity and generative tools. Previous hands-on experience with AI tools is highly valued but not essential.

- Strong portfolio demonstrating conceptual creativity, art direction, campaign development and audiovisual work.

- Ability to confidently present and defend creative ideas to clients, directors, producers and internal stakeholders.

- Comfortable collaborating with multidisciplinary teams and external creative partners.

- Curious, proactive and culturally aware, with a strong interest in advertising, design, film, photography, social media and emerging creative trends.

- Strong eye for craft, composition, typography, visual storytelling and brand consistency.

- Ability to balance creative ambition with production realities, understanding how ideas translate into real-world executions.

Conditions

- Dynamic and creative work environment.

- International company with great growth projection.

- Full-time incorporation with flexible hours.

- Indefinite contract with a 6-month trial period.

- Face-to-face work with the possibility of teleworking.

- 22 working days of vacation.

- 6 days off (Christmas and Easter) and choice of 2 long weekend per year.

- Access to training.

- Life and accident insurance.

- Access to flexible compensation plan.

- Summer timetable: Monday to Friday from 9:00 to 15:00.

Why work here:
At WPP Production, you’ll help shape the future of content production at a truly global scale. We bring together world-class talent, cutting-edge studios, and advanced technology to solve some of the most complex creative and production challenges in the industry. You’ll work in a collaborative, borderless environment where craft excellence is valued, innovation is encouraged, and AI and next-generation tools are used to amplify not replace human creativity. With access to diverse projects, global career opportunities, and the backing of WPP’s unmatched network, this is a place where you can grow your skills, make real impact, and create work that performs for every audience, across every channel, at every moment.

Inclusion and Impact
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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