About this role
Static Ads Creator
Department: Mindful Souls
Experience: 2–4 Years
Employment Type: Full-time
Location: Jaipur, Rajasthan
About Mindful Souls
Mindful Souls is looking for a creative and detail-oriented Static Ads Creator with strong visual design skills and practical knowledge of AI-powered creative tools. The role will focus on conceptualizing and producing high-quality, performance-driven static advertisements for Meta campaigns.
The ideal candidate combines design expertise with AI-assisted creativity to develop engaging visuals that capture attention, communicate brand messaging, and support marketing performance.
Key Responsibilities
- Conceptualize and create high-quality static advertisements for Meta campaigns across feed, story, and carousel formats.
- Use AI image generation tools such as Midjourney, Adobe Firefly, DALL·E, and Canva AI to develop creative concepts and generate on-brand imagery.
- Write effective AI prompts to produce relevant, high-quality visuals aligned with campaign objectives and brand guidelines.
- Refine and enhance AI-generated images using Photoshop, Illustrator, Canva, Figma, or other relevant design tools.
- Develop multiple creative variations to support A/B testing and creative experimentation.
- Collaborate with the performance marketing team to optimize ad creatives based on key metrics, including CTR, CPC, and ROAS.
- Ensure all creative assets meet Meta advertising specifications and maintain brand consistency.
- Incorporate feedback and deliver creative assets within agreed timelines.
- Stay updated on emerging AI design tools, creative trends, and advertising best practices.
Requirements
Requirements
- 2–4 years of experience in static ad design, preferably for Meta advertising campaigns.
- Strong understanding of visual hierarchy, typography, colour theory, layout, and composition.
- Hands-on experience with AI image generation tools, including prompt writing and image refinement.
- Proficiency in design tools such as Adobe Photoshop, Adobe Illustrator, Canva, or Figma.
- A portfolio demonstrating static advertising creatives, including AI-assisted designs.
- Working knowledge of Meta Ads Manager and advertising performance metrics.
- Ability to translate creative briefs into compelling visual concepts.
- Strong attention to detail, adaptability, and the ability to manage multiple tasks and deadlines.
Good to Have
- Experience working with e-commerce or direct-to-consumer (D2C) brands.
- Basic copywriting skills for ad headlines, hooks, and promotional messaging.
- Understanding of direct-response advertising and conversion-focused creative strategies.
- Familiarity with A/B testing and performance-driven creative optimization.
What We’re Looking For
A creative professional who combines strong design fundamentals with AI-powered workflows and understands how compelling visuals can contribute to advertising performance and business outcomes.
Interested candidates should share their portfolio showcasing static ad creatives and AI-assisted design work.