About this role
The Director, Patient Strategy & Marketing is a key member of the Alixorexton Brand Team, responsible for leading patient strategy, disease education, and patient marketing initiatives across narcolepsy and idiopathic hypersomnia (IH).
Reporting to the Senior Director, Alixorexton Brand Lead, this individual will develop and execute patient-focused strategies that increase disease awareness, support diagnosis and treatment readiness, enhance the patient experience, and help shape market readiness and support successful launch execution. This role will lead a patient marketing team and partner closely with Market Access, Patient Services, Patient Advocacy, Medical Affairs, Regulatory, Legal, Corporate Communications, and Commercial Operations to deliver integrated programs aligned with brand objectives.
Alkermes has a hybrid working environment to support and meet the needs of employees and this role will operate in a flexible environment with 60% of time in the office and 40% from home.
Minimum Qualifications:
- Bachelor's degree required, MBA or other advanced degree preferred
- 12+ years of pharmaceutical, biotechnology, healthcare, or related commercial experience
Preferred Qualifications:
- Minimum of 5 years of progressive marketing experience, including patient, consumer, customer, or brand marketing responsibilities
- Demonstrated success leading patient, customer, consumer, or brand marketing initiatives within the pharmaceutical or biotechnology industry
- Demonstrated success developing and executing commercial strategies that drive business results
- Proven ability to lead complex cross-functional initiatives within a matrixed organization
- Prior people leadership experience with a track record of developing, coaching, and leading high-performing teams
- Demonstrated ability to influence stakeholders and senior leaders across functions
- Strong strategic, analytical, and problem-solving capabilities
- Experience managing agencies, vendors, and external partners
- Launch experience
- Experience in neuroscience, neurology, sleep medicine, rare disease, or other complex therapeutic categories
- Experience developing disease education, patient engagement, or customer experience strategies
- Experience leveraging customer insights and analytics to inform commercial decision-making
Knowledge, Skills & Abilities:
- Experience operating effectively in a pre-launch or launch environment
- Strong strategic thinking and business acumen
- Deep understanding of patient engagement, disease education, customer experience, and omnichannel marketing
- Excellent communication, presentation, and influencing skills
- Ability to translate insights into actionable business recommendations
- Strong analytical and problem-solving capabilities
- Ability to balance strategic planning with operational execution
- Proven ability to manage multiple priorities in a fast-paced environment
- Demonstrated ability to drive results through collaboration and influence
Travel Requirements:
- Approximately 20-30% travel
The annual base salary for this position ranges from $200k to $240k. In addition, this position is eligible for an annual performance pay bonus. Exact compensation may vary based on skills, training, knowledge, and experience. Alkermes offers a competitive benefits package. Additional details can be found on our careers website: www.alkermes.com/careers#working-here
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