About this role
WPP is the trusted growth partner for the world’s leading brands.
We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.
We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise.
Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.
For more information, visit WPP.com.
About the role
Senior market leadership to drive localized AI Incubation, enforce enterprise standards, and scale high-impact use cases across priority growth drivers.
Some of the things we’d like you to do:
Full Market Scope Execution: Dedicated end-to-end execution of the Market Scope within Japan
- XFN Training & Enablement: Rolling out localized workshops, trainings, and onboarding programs tailored to in-market teams.
- Local Monitoring & Compliance: Tracking market-level tool adoption and governance compliance across Tier 1 campaigns.
- Campaign Consultation: Advising local teams on deploying verified agents across live campaign activations.
- Custom Local Development: Architecting, localizing, deploying, and maintaining market-specific AI tools and custom agents to address unique local gaps.
- Speedboat Capture: Learning from speedboat AI innovations and feeding successes into the central repository.
A bit about yourself:
- At least 10 years of relevant experience (strategy, consulting, research, insight)
- Prior experience working on a global brand and presenting strategies to senior stakeholders
- Strong understanding of media
- Strong understanding of the Japan market - media, audiences and culture
- Working knowledge of market and audience research tools
- Vision for where communications strategy and the wider marketing industry is going
- More analytical than creative, yet strong in both
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.