Graphic Designer - Primm Valley Casino Resort

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business.

Position Summary

Primm Valley Casino Resorts is seeking a creative, detail-oriented, and highly organized Graphic Designer to support the property's marketing, advertising, and branding initiatives. This position is responsible for developing visually compelling marketing materials that promote casino gaming, hotel accommodations, dining, entertainment, special events, and other resort amenities across print and digital platforms.

The Graphic Designer will collaborate with the Marketing Department and other operational teams to develop creative concepts that strengthen brand identity, engage guests, and support business objectives. The ideal candidate possesses strong design skills, a keen eye for detail, and the ability to manage multiple projects while maintaining brand consistency and meeting deadlines in a fast-paced casino resort environment.

Essential Duties and Responsibilities

• Design and produce marketing materials, including advertisements, brochures, flyers, posters, billboards, direct mail pieces, signage, menus, and promotional collateral.

• Develop engaging digital content for websites, email marketing campaigns, social media platforms, digital displays, and other digital marketing channels.

• Collaborate with Marketing, Casino Operations, Hotel Operations, Food & Beverage, and Entertainment teams to develop creative concepts that support promotional campaigns and business objectives.

• Maintain consistent branding, visual identity, and design standards across all marketing communications and promotional materials.

• Prepare production-ready artwork and coordinate with printers, vendors, media partners, and other external resources to ensure accurate and timely delivery of materials.

• Edit, enhance, and optimize photography, graphics, and other visual assets for marketing campaigns and promotional use.

• Support the development of event branding, promotional displays, and on-property signage for casino tournaments, concerts, special events, seasonal campaigns, and resort promotions.

• Maintain organized design files, digital asset libraries, project documentation, and creative archives.

• Monitor design, advertising, and marketing trends to identify creative opportunities that enhance guest engagement and strengthen brand awareness.

• Manage multiple projects simultaneously, prioritize assignments, and meet established deadlines while maintaining high-quality design standards.

• Review creative materials for accuracy, consistency, and compliance with company policies, applicable gaming regulations, and established brand standards.

• Perform other related duties as assigned to support the Marketing Department and overall resort operations.

Qualifications

• Bachelor’s degree in graphic design, Visual Communications, Marketing, or a related field preferred.

• Minimum of two years of professional graphic design experience required.

• Experience in casino gaming, hospitality, resorts, entertainment, or a related industry preferred.

• Advanced proficiency in Adobe Creative Cloud applications, including:

o Adobe Photoshop

o Adobe Illustrator

o Adobe InDesign

o Adobe Acrobat

• Demonstrated experience creating materials for both print and digital platforms.

• Knowledge of photography, image editing, file preparation, and print production processes.

• Strong understanding of typography, layout, color theory, branding, and visual storytelling.

• Excellent attention to detail, organization, and project coordination skills.

• Ability to work independently while collaborating effectively with cross-functional teams.

• Strong written and verbal communication skills.

• A professional portfolio demonstrating graphic design capabilities and creative versatility is required.

Knowledge, Skills, and Abilities

• Demonstrated creativity and the ability to translate marketing objectives into effective visual concepts.

• Strong design, composition, typography, and visual communication skills.

• Understanding of digital marketing, social media content, advertising principles, and promotional design.

• Ability to manage competing priorities, meet deadlines, and adapt to changing business needs.

• Strong project management, organizational, and time-management skills.

• Ability to communicate effectively with internal departments, management, vendors, and external partners.

• Ability to maintain the confidentiality of proprietary company information, marketing strategies, and promotional plans.

• Knowledge of casino, hospitality, entertainment, and resort marketing trends preferred.

• Ability to maintain accuracy and consistency while working on multiple creative projects.

Physical Requirements

• Ability to sit and work at a computer for extended periods.

• Ability to stand, walk, and move throughout the property to review signage, promotional displays, and event setups.

• Ability to occasionally lift and carry materials weighing up to 25 pounds.

• Ability to perform the physical activities necessary to support the setup, inspection, and placement of marketing materials.

Work Environment

• Work is performed in a casino resort environment that may include exposure to noise, crowds, and designated smoking areas where permitted.

• The position may require occasional evening, weekend, and holiday availability to support special events, promotional activities, and marketing campaigns.

• Must be able to manage multiple assignments and meet deadlines in a fast-paced, deadline-driven environment.

Equal Employment Opportunity

Primm Valley Casino Resorts is an Equal Opportunity Employer committed to fostering an inclusive workplace and providing equal employment opportunities to all qualified applicants and associates.

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!