About this role
What you'll do:
Your focus will be supporting our brand repositioning work, from research and strategy development through to activation.
Depending on where we are in the project, you’ll:
- Research competitors, customers, technology trends and how other B2B technology companies position themselves.
- Help analyze existing TomTom messaging, presentations, websites and marketing materials.
- Support stakeholder interviews and workshops, from preparation to capturing insights and following up on actions.
- Bring structure to research, feedback and input from different teams across TomTom.
- Support the development of our company narrative, messaging and proof points.
- Help turn strategic thinking into practical marketing materials and guidance that teams can use.
- Create and support presentations for senior stakeholders and other teams across the company.
- Work with different marketing disciplines to help bring the new story to life consistently.
- Help coordinate project timelines, deliverables and feedback rounds.
- Support the wider Central Marketing team when there are opportunities to get involved and learn.
What you need:
We don’t expect you to arrive knowing everything. We do want you to be curious, proactive and ready to learn.
You’re probably a good fit if:
- You are currently enrolled in a bachelor’s or master’s degree in marketing, communications, branding, business or a related field.
- You will be enrolled in a (Dutch) university during the entire duration of the internship.
- If you are a non-European student, your university is able to provide us with a Nuffic agreement or another three-parties agreement.
- You are located maximum 1h from Amsterdam and available in coming to the office twice a week.
- You’re interested in brands, technology and what makes companies stand out.
- You naturally think about what’s next. You like connecting the dots, spotting opportunities and developing a point of view.
- At the same time, you’re hands-on. If something needs researching, organizing, writing or building, you’re happy to roll up your sleeves and get started.
- You can move between the bigger picture and the details without losing sight of either.
- You’re curious and ask good questions rather than simply accepting the first answer.
- You take initiative and don’t need every step of an assignment spelled out for you.
- You communicate clearly and have a good feel for stories, language and presentations.
- You’re organized and comfortable working with different people and priorities.
- You can work independently but genuinely enjoy collaborating with others.
- You have a good command of written and spoken English.
Previous marketing or communications experience is a plus, but it isn’t what will make the difference for us. Your mindset, curiosity and willingness to get involved matter more.
What will you get from us:
- If you are located outside of Amsterdam, you are eligible for an NS business card to be used to commute to the office.
- 1100 euro monthly as salary based on a 40h/week.
- Around 10 days of payed leave during the 6 months internship.