Paid Acquisition Lead

cozycozyParis, Île-de-FranceOn-siteFull-timeSenior, 5–8 yearsListed 2 hours ago

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About this role

Cozycozy is the only platform that gives you real-time access to every type of holiday accommodation in one search. Hotels, apartments, Airbnbs, hostels, villas — even treehouses: we aggregate 20M+ listings from 100+ booking sites (Airbnb, Booking.com , Abritel/VRBO, hotels.com , and dozens of specialised marketplaces) across 50+ countries and 20 languages, with offices in Paris and Budapest.

Founded by the team behind Liligo and backed by Daphni, Xavier Niel and Thibaud Elzière, we already handle millions of searches monthly and we're growing fast 🚀

Our mission: be the single place travelers need to compare every accommodation option, transparently and in real time, with results suited to their personal preferences.

Our ambition: build the world's best accommodation metasearch and scale it into every market.

Paid acquisition is one of our key growth levers, and we’re looking for the person to sharpen it.

About the role

Your goal: make every euro of paid spend work harder. As our organic channels grow, paid acquisition should bring the right travelers, the ones who search, compare and click through to book, at the best possible return.

You’ll run it end to end: a seven-figure annual budget across 50+ markets on Meta, Google, TikTok and Snapchat. It’s hands-on. You’ll make the calls daily: cut this market, hold that one, move €300 a day from Meta to Demand Gen in Ireland. Budgets are validated with the founders and CEO.

What you’ll own

- Budget allocation: the right channel mix and spend level for each market, and accountability for the quality and return of the traffic it delivers.
- Platform operations: daily campaign management, plus our Google and Meta account managers, whom you push to test new campaign set-ups and to explain unexpected moves in key metrics.
- Testing, with our Marketing Scientist: they own measurement (geo experiments, synthetic controls, the mix model); you own the decisions, design tests with them and tell them what the market is doing that no model has caught yet.
- Creative testing: you brief our creative team based on market performance and turn test results into clear recommendations for the next round of production.

About you

- You’ve owned large paid budgets at a high-traffic consumer business. 5+ years in paid acquisition at a B2C company (app, marketplace, e-commerce or consumer subscription) with millions of monthly visits, and personal ownership of a seven-figure annual budget. Your plan, your calls, your results, not execution against someone else’s plan.
- You’ve run many markets and channels at once. You’ve managed paid media across 10+ countries at the same time (different currencies, languages and maturity levels), with deep hands-on expertise on Google Ads and Meta: how Performance Max behaves, when Demand Gen is the right move, how budget pacing actually works. You can explain how you decided, market by market and channel by channel, where the next euro went.
- You can show the numbers you moved. You come with concrete examples: a CAC you brought down, a ROAS you lifted, a market you cut or scaled. You can say what you changed, why, and what it did to cost per acquisition. You’ve also changed course when the data proved you wrong.
- You’ve worked with a measurement team. You’ve used incrementality tests, geo experiments or a mix model to steer spend, fed real decisions back into them, and reconciled the two when they disagreed.
- You’re an operator and an owner. You’re quick and precise in the platforms and have kept dozens of markets on track without letting any drift. You’ve owned outcomes end to end in fast-moving, ambiguous environments, often well beyond your job description.
- Nice-to-haves: a travel, marketplace or metasearch background (clickout economics, seasonal demand), and a track record of using AI to remove tedious campaign work, such as wiring up MCP for ad ops or building small apps that replace manual routines.

You don’t need experience in every platform or market we operate in. What matters is that you’ve made real spending decisions with real money, at scale, and can show the results.

Why join Cozycozy?

🚀 A rare scope: you own one of our biggest growth levers, end to end, across 50+ markets.

🌍 A small, senior team: work side by side with the founders, and build your team as it grows.

🔬 Real measurement, not platform-reported numbers: with geo experiments and synthetic controls run by our Marketing Scientist, you’ll find out which of your instincts were right, and get credit for them.

🤖 A mandate to push AI hard: not to talk about it, but to replace real, tedious work with it.

☕ Our Paris (75010) office, with unlimited coffee, tea, snacks, and drinks.

💶 Competitive salary, stock options, Alan health insurance, and Swile card.

Our hiring process

- First call with our recruiter
- Technical interview with the Hiring Manager
- Technical & strategy case, presented to the Paid Acquisition Team and key stakeholders
- References
- Offer

What’s next?

Once we receive your application, we’ll review your CV and cover letter carefully and get back to you as soon as possible. In the meantime, get to know us at www.cozycozy.com and follow us on LinkedIn , Instagram , Tiktok and Facebook !