VP of Business Development, Health Plans

Everlywell is a digital health company pioneering the next generation of biomarker intelligence—combining AI-powered technology with human insight to deliver personalized, actionable health answers. We transform complex biomarker data into life-changing insights—seamlessly integrating advanced diagnostics, virtual care, and patient engagement to reshape how and where health happens.

Over the past decade, Everlywell has delivered close to 1 billion personalized health insights, transforming care for 60 million people and powering hundreds of enterprise partners. In 2025, an estimated 1 in 94 U.S. adults received an Everlywell test, solidifying our spot as the #1 at-home testing company in the country. Fueled by AI and built for scale, we’re breaking down barriers, closing care gaps, and unlocking a more connected healthcare experience that is smarter, faster, and more personalized.

Responsibilities:

- Own an annual growth quota for health plans covering new-logo wins, new-market expansion, and revenue growth with existing clients, with a focus on BCBS plans and regional health plans

- Build, qualify, and close pipeline through prospecting, your industry network, referrals, and events

- Identify and win expansion opportunities with existing clients — new lines of business, new states and markets, new programs, and new populations

- Partner with Account Management on joint account plans for existing clients: align on growth targets, executive relationships, and who leads each opportunity, and keep handoffs seamless

- Lead complex, multi-stakeholder enterprise sales cycles with plan executives across quality and Star Ratings, population health, care management, product, and network

- Craft tailored value propositions for each line of business — Medicare Advantage, ACA, commercial/fully insured, and Medicaid — tied to each plan's goals and budget owners

- Develop strong pitch materials, proposals, RFP responses, and business cases in partnership with Marketing

- Partner with Pricing, Finance, and Legal/Contracting to structure deals and own development of statements of work and contracts

- Keep HubSpot current and accurate; forecast monthly, quarterly, and annual bookings to the Chief Commercial Officer

- Partner with Account Management and Implementation for a smooth handoff and a clear growth path for every new client

- Maintain in-depth knowledge of health plan priorities, market conditions, competitors, and market offerings

- Represent Everlywell at conferences, seminars, webinars, and other external-facing events

- Bring the voice of the market into product and commercial roadmaps

- Report on business development metrics and KPIs (pipeline coverage, win rate, cycle time, new-logo and expansion bookings)

Who You Are / Job Requirements:

- 7+ years of enterprise business development or sales experience selling to health plans

- Proven record of winning new logos with BCBS plans and regional health plans

- Track record of growing revenue with existing health plan clients and expanding into new markets, lines of business, or programs

- Medicare Advantage experience strongly preferred

- Experience with health plan quality programs (e.g., HEDIS, Star Ratings), at-home diagnostics, or population health a plus

- An established network of health plan executive relationships

- Track record of meeting or exceeding quota on multi-million-dollar, multi-year enterprise deals

- Bachelor's Degree required — business or science related field preferred; MBA or advanced degree a plus

Skills Required:

- Consultative, relationship-first approach to business development

- Exceptional executive presence, with strong communication (verbal and written) and presentation development skills — comfortable in the room with client and internal C-suite leaders

- Strong commercial acumen, including contract, pricing, and negotiation experience

- Strong pipeline management skills, marked by a high degree of organization, attention to detail, and disciplined forecasting

- Proven ability to lead cross-functional teams, both internally and externally, without direct authority

- Ability to leverage and use AI with fluency and understanding

- Results-focused and self-motivated, with a flexible and entrepreneurial mindset

- Ability to thrive under pressure and manage multiple high-stakes priorities simultaneously

- Exercises sound judgment and diplomacy with both clients and internal teams

- Prior experience in a fast-paced and evolving environment a plus

- Experience with HubSpot preferred

Security Notice: Everlywell never requests fees, payment, or banking information at any stage of the recruitment process. Official communications and interview invitations will only come from verified email addresses ending in @everlywell.com or @everlyhealth.com. To ensure your application is secure, always apply directly through our official careers page at https://www.everlywell.com/careers/.