About this role
Marketing Operations Coordinator
Location: Bakersfield, CA (Corporate Office, with regular visits to restaurant locations)
Schedule: Monday – Friday, 9:00 AM – 5:30 PM (In-Office); occasional early, evening, or weekend hours for openings, events, and photoshoots
Employment Type: Full-Time, Hourly (Non-Exempt)
Pay Range: $20.00 – $25.00 per hour, depending on experience
Position Summary
Tacos La Villa is seeking an organized, detail-oriented Marketing Operations Coordinator to turn approved marketing plans into on-the-ground execution across all of our locations. This hands-on role manages promotions, customer messaging, menus and signage, loyalty and reviews, and the day-to-day logistics that keep campaigns on schedule. The role works closely with the Marketing Director, restaurant managers, and our outside marketing agency, and splits time between the office and our restaurants.
Essential Duties & Responsibilities
- Set up and roll out approved promotions across all locations.
- Write, build, proof, and schedule email, SMS, and app notifications.
- Verify promotion dates, offer details, restrictions, links, and participating locations.
- Communicate promotions to restaurant managers and confirm each store is ready.
- Coordinate in-store and drive-thru menu updates.
- Order, print, distribute, and install marketing materials, stickers, and window decals.
- Maintain marketing supplies and arrange replenishment.
- Manage day-to-day loyalty program updates and prepare the monthly reviews report.
- Review agency social media content before it is posted, and supply the agency with approved campaign details, assets, and deadlines.
- Route customer inquiries and concerns, and track follow-up.
- Schedule and coordinate photoshoots, store openings, events, giveaways, and partnerships.
- Maintain the marketing calendar, deadlines, and checklists.
- Track expenses, purchase requests, and vendor invoices.
- Keep campaign files, approved materials, and vendor records organized
Qualifications
- 1–3 years of experience in marketing, marketing coordination, or operations support.
- Comfortable with email/SMS marketing tools, spreadsheets, and shared drives.
- Experience with loyalty programs, online review platforms, or social media workflows preferred.
- Experience working with an outside agency, printers, or sign vendors preferred.
- Restaurant, retail, or multi-location experience preferred.
- Associate’s or Bachelor’s Degree in Marketing, Communications, Business, or a related field preferred.
- Valid driver’s license and reliable transportation (this role regularly drives to locations carrying signage and materials).
- Authorized to work in the United States.
Required Skills & Competencies
- Strong organization and attention to detail.
- Ability to manage multiple deadlines across multiple locations.
- Clear written and verbal communication, including proofreading customer-facing messages.
- Bilingual in English and Spanish (Preferred).
- Comfortable working in both office and restaurant environments.
- Ability to lift and carry up to 25 lbs.
- Self-motivated, dependable, and takes pride in accurate, high-quality work.
- Positive attitude and strong teamwork skills.
Benefits
- California Paid Sick Leave
- 20% Employee Discount on Food
- Mileage Reimbursement for Business Travel
- Medical, Dental, Vision, and Retirement Plans for eligible employees
- Career Growth Opportunities
Tacos La Villa is an Equal Opportunity Employer committed to fostering a professional and inclusive workplace. Qualified applicants with arrest or conviction records will be considered in accordance with the California Fair Chance Act.