About this role
## About iDreamCareer and BlueSpring
iDreamCareer is a social enterprise focused on career guidance for Indian students, working across thousands of schools and holding CBSE technical-partner status. BlueSpring is our human-delivered, AI-assisted career counseling program for private schools. It currently reaches about 20,000 students and is set to double to about 40,000 next year.
## The Opportunity
BlueSpring gives us trusted, recurring access to students and parents in private schools at the point where they are making major decisions about their futures. We are building a second revenue engine on this network, offering study abroad guidance, summer school programs and other global and experiential pathways . You will build this line from the ground up and be accountable for its revenue.
What You Will Do
1. Portfolio and strategy
- Define and prioritise the offerings (study abroad guidance, summer schools, and later options such as pathway programs, test prep and campus immersions) by student segment, grade and school tier.
- Decide for each offering whether to build, partner or resell, and build pricing and unit economics for it.
- Set revenue targets and a 12–24 month roadmap with the Founder.
2. Partnerships
- Source, negotiate and manage partnerships with international universities, summer school operators, pathway providers and admissions agencies.
- Structure commercial models (commission, revenue share, co-branded or white-label) that protect iDC's credibility.
3. Go-to-market
- Design the funnel from school to parent: counselor touchpoints and career assessments leading to qualified study abroad and summer program conversations.
- Work with the BlueSpring sales team and school leadership to introduce these offerings without disrupting the core B2B sale.
- Plan and run parent-facing activations such as webinars, school-based info sessions, and WhatsApp and digital campaigns, in partnership with marketing.
4. Delivery and operations
- Build and lead an initial small team (admissions or program advisors, program coordinators) and grow it as volumes scale.
- Define the service model, including how human counselors and the AI Co-pilot support the student journey from discovery to enrolment.
- Set up lead tracking, CRM discipline, conversion dashboards and parent-experience standards.
5. Trust and governance
- Keep guidance student-first and transparent about commercial relationships, so monetization does not erode the credibility of BlueSpring counseling.
- Ensure compliance and ethical counseling practices.
What Success Looks Like
- A validated, prioritized portfolio and launch plan within 90 days.
- 2–3 anchor partnerships signed within 6 months.
- First revenue cohort (summer program or study abroad) closed in the first full cycle.
- Clear conversion benchmarks (school → parent lead → enrolment) and a repeatable playbook ready for the 40,000-student scale-up.
Who You Are
Must have
- 6–10 years in education, edtech, international admissions, study abroad or K-12 programs, with at least 2–3 years leading a team or owning a revenue target.
- Track record of launching or scaling a B2C or B2B2C education product or program, with revenue to show for it.
- Working relationships with international universities, summer school providers or admissions agencies (or a demonstrated ability to build them quickly).
- Understanding of how Indian parents make high-value education decisions.
- Comfort with ambiguity and ownership: you can build the plan and the process, and also execute.
- Commercial skills: pricing, margins, channel economics and forecasting.
Good to have
- Experience selling through schools or other institutional channels.
- Exposure to consultative, counseling-led selling.
- Familiarity with CRM, funnel analytics and AI-assisted workflows.
- An MBA or equivalent, though results matter more than credentials.
Key Attributes
- Entrepreneurial, with strong ownership
- Student-first and ethical
- Persuasive communicator with school leaders, parents and partners
- Collaborative across sales, counseling and product teams
What We Offer
- Intrapreneur role to lead and build this from scratch
- Distribution across a fast-scaling network of private schools
- A clear path to Associate-Director / Director as the line scales