Business Development Lead– Business Applications

Alnafitha IT is a leading independent
provider of IT services and solutions in Saudi Arabia, founded in 1993.

As a fully Saudi-owned company, we have
established ourselves from a startup business to a market leader, offering a
comprehensive range of IT solutions tailored to meet the unique requirements of
our clients.

Our expertise spans across various domains,
including Microsoft, AWS, ManageEngine, and Zoho Solutions, ensuring that we
deliver strategic IT solutions that drive digital transformation and
operational excellence to our clients.

With over 30 years of experience, Alnafitha
IT has successfully completed more than 4,000 projects, serving over 3,000
satisfied customers, and collaborating with 65+ partners.

Our commitment to excellence is evident in
our customer-centric approach, which emphasizes engagement, collaboration, and
a relentless pursuit of quality in every interaction

Our vision is to be the Kingdom's most
customer-centric provider for digital transformation and consultation,
fostering innovation and excellence in all our solutions. We are dedicated to
optimizing operational efficiency and ensuring effective resource utilization
to enhance customer satisfaction and profitability

At Alnafitha IT, we believe in empowering our
employees and nurturing their growth, which is essential for driving leadership
in technology and customer satisfaction. As we continue to expand our presence
in the IT landscape, we remain committed to delivering cutting-edge solutions
that not only meet but exceed our clients' expectations.

Job
Summary/Objective

The
Business Development Lead – Business Applications supports the execution of the
assigned Business Applications portfolio (Microsoft Dynamics 365 and Power
Platform) by translating defined strategies into disciplined sales, pipeline,
partner, and customer-facing activities.

The role supervises and coordinates the
presales and BD team on business applications opportunities, provides
functional-level guidance on solution scoping, proposals, and demonstrations,
and tracks performance, while contributing to solution development and deal
success.

Key
Responsibilities:

• Business Execution &
Performance Support

- Support the execution of
approved business plans and portfolio objectives for Business Applications by
tracking revenue, pipeline, and margin-related activities.
- Monitor assigned KPIs
(pipeline coverage, opportunity progression, win rates, attach rates) and
escalate risks or deviations to the Business Development head.
- Contribute to forecasting
inputs, pipeline updates, and periodic performance reports.
- Ensure business
activities comply with approved pricing models, partner rules, and internal
governance standards.

• Offering Enablement &
Solution Support

- Support the rollout and
maintenance of approved Business Applications offerings (e.g., Dynamics 365 CRM
/ ERP and Power Platform solutions) within assigned portfolios.
- Assist in updating
service descriptions, value propositions, use cases, and standard collateral
for Business Applications.
- Participate in internal
enablement sessions to ensure readiness of presales and BD resources on current
Business Applications offerings and platform updates.
- Provide structured
feedback from customer engagements and sales cycles to support offering
improvement initiatives.

• Sales Execution &
Pipeline Management

- Actively support
opportunity identification, qualification, and progression across Business
Applications opportunities (CRM, ERP, workflow automation, and digital
transformation).
- Supervise proposal
activities, including solution briefs, RFP responses, technical documentation,
partner inputs, commercial templates, and internal approvals, reviewing for
quality, accuracy, and completeness before submission.
- Support complex
opportunities through solution positioning, value articulation, and competitive
inputs.
- Enforce disciplined
pipeline hygiene in CRM systems and sales tools.
- Track opportunity
milestones and ensure timely follow-up, internal alignment, and closure
activities.

• Solution Scoping,
Demonstration & PoC Oversight

- Guide the presales team
in translating customer requirements (business processes, CRM, ERP, and
workflow automation) into conceptual solution scope aligned with standard
business application frameworks and best practices.
- Review the solution
concepts, process flows, architecture diagrams, and use case scenarios prepared
by presales for proposals, and escalate feasibility questions to delivery,
consulting, or technical leads.
- Plan and coordinate
demonstrations and proofs of concept (scope, schedule, environment readiness,
and success criteria), supervising their preparation by Presales Solution
Professionals rather than building or configuring them directly.
- Ensure customer feedback
from PoC sessions is captured in structured summaries and shared with the
relevant teams.
- Coordinate with delivery,
consulting, and technical teams so that feasibility is validated during the
presales stage.

• Partner & Vendor
Coordination

- Support day-to-day
engagement with assigned partners, vendors (e.g., Microsoft Business
Applications), and ecosystem stakeholders.
- Supervise lead
registrations, deal approvals, incentive submissions, and partner compliance
documentation.
- Track partner performance
indicators and support preparation for partner reviews and joint meetings.
- Assist in managing
certifications, authorizations, and specialization requirements (e.g., Dynamics
365 and Power Platform) in coordination with the Business Development Lead.

• Customer Engagement &
Opportunity Support

- Participate in customer
meetings, discovery sessions, workshops, and solution discussions on business
applications needs as a contributing team member.
- Support requirement
gathering, solution scoping, and clarification activities.
- Maintain professional
client relationships and act as a reliable point of contact for ongoing
opportunity-related matters.
- Ensure smooth handover of
qualified opportunities from presales to delivery or PMO teams.

• Team Coordination &
Task Supervision

- Plan, assign, and monitor
daily and weekly tasks for the Business Applications presales team within the
assigned scope.
- Act as the “go-to” person
for operational, execution-related, and functional Business Applications
questions within the team.
- Provide guidance,
coaching, and on-the-job support to ensure task accuracy and timely delivery.
- Track workload
distribution and flag capacity or performance issues to the Business
Development Lead.
- Support the team’s
knowledge development on Dynamics 365 and Power Platform through enablement
sessions and knowledge sharing.

• Process Discipline &
Continuous Improvement

- Apply established
business development, sales, and partner processes consistently across
activities.
- Identify inefficiencies,
bottlenecks, or recurring execution issues and propose incremental
improvements, including to proposal templates, demo assets, and presales tools.
- Ensure adherence to
internal controls, approval workflows, and documentation standards.

### Requirements
Qualifications

- Education: Bachelor’s
degree in Business Administration, Information Technology, Computer Science,
Business Information Systems, or a related field.
- Experience: 8–10
years of experience in Business Development, Sales Operations, Presales, or
Commercial roles within technology, consulting, or services environments,
including exposure to business applications (CRM / ERP) opportunities and
coordination of team activities.
- Solid functional
expertise in business development execution and sales support.
- Strong understanding of
pipeline management, bid processes, and partner engagement models.
- Working knowledge, at a
functional and supervisory level, of the Microsoft Business Applications stack:
o Dynamics 365 (Sales, Customer Service, Finance, or similar modules)
o Power Platform (Power Apps, Power Automate, Power BI) — functional
level
- Understanding of business
process design, workflow automation, and integrations between business
applications and other systems, sufficient to guide solution scoping and review
proposals.
- Awareness of data
security, compliance, and governance within business applications.
- Ability to contribute to
solution development and resolve moderately complex commercial or operational
issues.
- Proficient in CRM tools,
sales reporting, and standard BD methodologies.
- Ability to plan, assign,
and monitor team tasks and to coach team members on accuracy and timely
delivery.
- Effective communicator
with team members and immediate stakeholders, for both technical and
non-technical audiences.
- Execution focused with
strong attention to detail.
- Organized and capable of
planning and scheduling team activities.
- Use judgment to balance
priorities within defined guidelines.
- Collaborative,
dependable, and improvement oriented.
- Certifications
(Preferred)
- Microsoft Dynamics 365 or
Power Platform fundamentals-level certification.