About this role
We are looking for a highly motivated and strategic Diversified Campaign Operation Manager to join our TikTok LIVE MENA team. In this role, you will focus on building and optimizing diversified campaign strategies for agency partners and creators across overseas live streaming markets. You will play a key role in identifying content trends, improving live campaign quality, scaling successful campaign frameworks, and enabling agencies to strengthen their live streaming capabilities. This role is ideal for someone who understands the live streaming ecosystem, has strong content strategy instincts, and is passionate about driving growth through localized, data-informed content operations.
Responsibilities:
1. Responsible for the overall planning and coordination of LIVE revenue-generating campaigns, coordinating with all relevant parties to ensure smooth implementation and achievement of campaign objectives;
2. Conduct a post-mortem on the campaign results to identify gaps and continuously optimize the campaign plan;
3. Continuously explore new campaign mechanics and models, and iterate on the design and operational logic of campaign mechanics.