BMW Program Manager

Duties & Responsibilities

Client Partnership & Programme Governance

- Act as direct support to the BMW ME Training Manager in planning, executing and controlling the Training Centre, its activities and resources.
- Act as GP Strategies' primary point of contact and escalation for BMW on the training programme.
- Develop and maintain programme and project plans, including milestones, owners, deliverables, budget, implementation timing and approval gateways, with a plan for each new learning initiative.
- Lead the start-up phase of new projects, including problem definition, concept development and vendor selection.
- Identify training and coaching opportunities that support BMW ME's business objectives, using requirements obtained from the market or the BMW Regional Office (RO). Evaluate the training strategy against changing market and importer needs, and recommend new learning and development initiatives to BMW.
- Lead the development of training and coaching programmes, with Trainer input, for BMW approval.
- Set up meetings, supported by the Training Co-ordinator, with the people responsible for each new project and for approving the proposed solution.
- Ensure each new programme is delivered on time, within budget and to BMW standards, including reporting and participant feedback.
- Set up and own the training materials repository, together with the Training Co-ordinator, tracking all existing material under version control so that there is a clean, current record of every update, replacement and enhancement; ensure materials developed for new programmes are provided to BMW and retained in the repository.
- Using the repository as the starting point for material reviews and overhauls, revisit existing training programmes so that they reflect the current product range and BMW's updated training methods; table update plans with BMW where needed, and execute them once approved.
- Receive the Sales & Product Trainers' proposals for improving sales training materials and methodologies, and decide which to take forward as part of programme reviews and overhauls.
- Review and approve the annual training plan and training calendar prepared by the Training Co-ordinator before submission to BMW.
- Support the training needs analysis.
- Support quarterly adjustments to the training plan.
- Support the planning of Focus Training and coaching.
- Manage programme risks, issues and changes, and communicate their impact on scope, timelines, resources and cost.
- Maintain programme documentation, decisions and action logs.
- Maintain a formal improvement tracker of all proposals tabled with BMW, together with BMW's responses.
- Record and track all new projects delivered by or via GP, and all value-added services.
- Lead GP's participation in audits, programme reviews and BMW governance activities.

Client Meetings & Reporting

- Run the weekly operations meeting with the team, covering priorities, delivery status and actions.
- Chair the monthly client meeting with BMW, covering performance, KPIs, SLA results and the forward plan.
- Lead the quarterly account meeting with BMW, including review of annual volumetrics, capacity assumptions and demand trends.
- Review all reports and the monthly KPI scoreboard before they are sent to BMW.
- Own and sign off the monthly SLA report, and chair the monthly joint review of the SLA exception register with BMW.
- Keep BMW and the BMW RO informed of successes and noteworthy stories, and maintain a success log with evidence.

Financial Control

- Prepare annual budget inputs, including training volumes, trainer mix and costs, for the Senior Director, who sets rates and agrees the budget with BMW.
- Control all programme financials against the approved budget, including spend, variance and BMW over- or under-spend, and escalate commercial risks.
- Prepare the monthly forward forecast of revenue, vendor cost and training volumes.
- Control GP revenue recovery: sign off monthly BMW invoicing so that all billable activity is recovered, and reconcile SLA credit deductions.
- Reconcile vendor costs against BMW invoicing every month.
- Support the maintenance of the training tracker and the monthly billing data.
- Liaise with GP Finance and the Senior Director on billing, forecasting and commercial matters.

Service Quality, KPIs & SLA Compliance

- Set, monitor and control KPIs for the entire team; act on deviations and identify improvement opportunities.
- Define, maintain and monitor service delivery quality standards for the Training Centre, and lead continuous-improvement reviews.
- Receive and review the Training Administrator's reports on the Operating Standards Manual and the adoption of agreed processes across the team, and act on any gaps.
- Submit Deviation Requests to BMW by the 14-day fill-rate measurement date.
- Submit Legitimate Cause claims with supporting evidence within the contractual timelines.
- Direct the Training Administrator's support in preparing Deviation Requests and Legitimate Cause claims.
- Dispute SLA results with evidence within 5 business days of notification.
- Issue Service Rectification Plans and corrective and preventive action plans when Non-Compliance Events occur.
- Hold accountability for the compliance register of vendor agreements, work permits, licences and sub-supplier documents maintained by the Training Administrator.

Product Launches, Conferences & Events

- Own all product launches, conferences and events end to end, as decision-maker and custodian of quality, budget, BMW CI and brand standards, approvals and execution, liaising with BMW so that decisions reflect its requirements.
- Review and approve launch event concepts developed by the Training Co-ordinator, together with BMW.
- Lead the briefing for each launch or event, and feed approved concepts and decisions through to the team and external event suppliers.
- Support the team in the operational delivery of launches and events, as briefed.

Vendor Oversight

- Approve training vendors and programmes together with BMW and the BMW regional office.
- Produce a briefing document for supplier tender, or for a selected supplier to GP, setting out the programme requirement, key success factors, budget and timing, and appoint the supplier.
- Hold an annual review with each supplier, including written feedback from importers, participants and BMW where possible.

People & Resource Management

- Lead the BMW ME team to achieve its KPIs and SLA obligations.
- Manage the performance of direct reports, including objectives, quarterly conversations, reviews and performance improvement plans.
- Manage time sheets and approve leave and sickness for all Training Centre staff, and handle team escalations.
- Act as the escalation point for internal operational matters handled day to day by the Training Co-ordinator.
- Manage grievances and employee issues together with GP Strategies management.
- Manage the performance of employed and vendor trainers against SLA quality and conduct requirements.
- Sit in on training regularly to ensure employed and vendor trainers maintain training standards consistently, and give them feedback.
- Recruit staff, including CV review, interviews and scoring.
- Maintain a recruitment pipeline and back-up resource plan, and fill replacement or additional roles within 3 months.
- Replace trainers within 5 business days when required by BMW, or put interim mitigation in place.
- Support trainer capacity planning and allocation.
- Onboard and certify new or replacement trainers.
- Support trainer calibration, train-the-trainer and professional development.
- Seek opportunities to reward and recognise the team and vendor trainers.

Ad Hoc Duties

- Undertake additional duties associated with the successful delivery of the BMW ME training programme, as reasonably required by the Senior Director.

Key Performance Measures

The Programme / Project Manager is measured on the performance of the programme as a whole, including the SLA requirements in the BMW contract addendum effective 1 January 2027:

- Course fill-rate of at least 95% (minimum 8 participants where applicable) and delivery of the agreed annual training volume.
- Participant satisfaction of at least 90% per course, per trainer and as a monthly average.
- Complete course content readiness before every delivery.
- Recruitment and replacement within contractual timelines.
- Full local, legal and financial compliance, with no Material Breach events.
- Programme financial performance against budget and forecast, including full revenue recovery.
- Minimal SLA service credits, with Rectification Plans and claims submitted on time.

Professional Competence

No day is the same, so it is important that you can prioritise, manage your time successfully, and work both proactively and reactively.

- Strong programme and project management capability across multiple workstreams, markets and stakeholders.
- Proven financial control: budgets, forecasting, revenue recovery, cost-to-invoice reconciliation and commercial risk management.
- Experience managing to contractual SLAs and KPIs, including evidence-based claims and corrective action planning.
- Strong governance, risk and issue management.
- Ability to translate business requirements into practical, measurable programme plans.
- Confident management of senior client stakeholders, including leading formal client and account meetings.
- People leadership: performance management, recruitment and team development.
- Strong analytical and problem-solving skills; able to interpret training data and KPI reports.
- Excellent written and verbal communication and presentation skills.
- High proficiency in Microsoft Office, particularly Excel, PowerPoint and Teams.
- Working knowledge of TMSi or another learning management system is advantageous.

Personal Competence

- Demonstrates accountability and ownership for results.
- Professional and confident with senior internal and external stakeholders.
- High emotional intelligence and cultural awareness across diverse markets.
- Commercially minded, with strong attention to detail.
- Proactive in identifying issues and opportunities rather than waiting for direction.
- Calm and decisive under pressure; manages competing priorities effectively.
- Builds trust and credibility with the client, the team and vendors.
- Positive, collaborative and solutions-focused.

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