Content Marketing Manager

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About Auris

Auris is the payroll and HR partner built for small and medium-sized businesses who can’t afford to get it wrong. Trusted by over 50,000 businesses nationwide, Auris pairs easy-to-use technology with real human services to give leaders the confidence that every detail is done right - so they can focus on growing their team and their business. Acquired by Acrisure in 2025, Auris formerly Heartland Payroll is accelerating its vision to deliver seamless human-centered technology to help small businesses thrive.

Summary of This Role

We're looking for a Manager of Content Strategist who can build the plans and execute them. You'll own Auris's content engine from editorial calendar to published asset, with a strong focus on driving B2B demand, AEO/GEO, and improving organic discoverability.

What You’ll Do

- Develop and manage a content strategy that supports pipeline goals across the buyer journey.
- Plan, write, and edit high-quality content including blog posts, case studies, landing pages, email campaigns, and sales enablement materials.
- Build and maintain an editorial calendar aligned to campaign priorities.
- Plan and oversee research to be used in Auris content.
- Optimize content for search through keyword research, on-page SEO, and content refreshes.
- Collaborate with sales, product, and design to keep messaging consistent and useful.
- Track content performance and use data to sharpen what’s working.

What Are We Looking for in this Role?

Qualifications

- 6-10 years of B2B content experience, ideally in SaaS or fintech.
- Strong writer who can also think strategically. Complete understanding of difference between content that gets clicks and content that closes deals.
- Solid grasp of SEO fundamentals and tools (Semrush, Ahrefs, or similar).
- Experience with a CMS and marketing automation tools (HubSpot preferred).
- Comfortable owning projects end-to-end without a lot of hand-holding.

What are our Desired Skills and Capabilities?

- Experience in HR tech, payroll, or financial services.
- Familiarity with demand gen and lead nurture workflows.
- Ability to interpret performance data and translate insights into content decisions.
- Strong project management instincts with an eye for detail.

What we offer

- Competitive compensation and performance incentives.
- Comprehensive benefits package.
- Collaborative, mission-driven culture with high visibility and impact.

Candidates should be comfortable with an on-site presence to support collaboration, team leadership, and cross-functional partnership.

Why Join Us:

At Acrisure, we’re building more than a business, we’re building a community where people can grow, thrive, and make an impact. Our benefits are designed to support every dimension of your life, from your health and finances to your family and future.

Making a lasting impact on the communities it serves, Acrisure has pledged more than $22 million through its partnerships with Corewell Health Helen DeVos Children's Hospital in Grand Rapids, Michigan, UPMC Children's Hospital in Pittsburgh, Pennsylvania and Blythedale Children's Hospital in Valhalla, New York.

Employee Benefits

We also offer our employees a comprehensive suite of benefits and perks, including:

- Physical Wellness: Comprehensive medical insurance, dental insurance, and vision insurance; life and disability insurance; fertility benefits; wellness resources; and paid sick time.
- Mental Wellness: Generous paid time off and holidays; Employee Assistance Program (EAP); and a complimentary Calm app subscription.
- Financial Wellness: Immediate vesting in a 401(k) plan; Health Savings Account (HSA) and Flexible Spending Account (FSA) options; commuter benefits; and employee discount programs.
- Family Care: Paid maternity leave and paid paternity leave (including for adoptive parents); legal plan options; and pet insurance coverage.
- … and so much more!

This list is not exhaustive of all available benefits. Eligibility and waiting periods may apply to certain offerings. Benefits may vary based on subsidiary entity and geographic location.

Acrisure is an Equal Opportunity Employer. We consider qualified applicants without regard to race, color, religion, sex, national origin, disability, or protected veteran status. Applicants may request reasonable accommodation by contacting [email protected] .

Final candidates will be required to complete post-offer verification processes related to the role and in accordance with applicable laws.

California Residents: Learn more about our privacy practices for applicants by visiting the Acrisure California Applicant Privacy Policy .

Recruitment Fraud: Please visit here to learn more about our Recruitment Fraud Notice .

Welcome, your new opportunity awaits you.