Campaign Specialist- Fixed term contract

Campaign Specialist - Fixed Term 6 month contract

- Own the campaign lifecycle during peak trading periods
- Ponsonoby location with hybrid working (3 days in the office)
- Fixed Term 6 months contract

We are Woolworths Group:

We are Woolworths Group. 200,000+ bright minds, passionate hearts and unique perspectives connected by a shared Purpose to create better experiences together for a better tomorrow.’ It’s that Purpose that fuels our ambition to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.

If you’re excited to turn today’s blue sky thinking into a better tomorrow for future generations, you’ll find yourself supported and enriched in a dynamic, inclusive and empowering workplace that reflects the diverse communities we serve. With a culture of genuine care, a flexible approach to work and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

We strive to create better experiences together for a better tomorrow for our customers and team, bringing the best of Woolworths Group and Quantium together to make data driven decisions. By partnering with Quantium, a world-class data science and advanced analytics business we’re excited about the future as we unlock the power of AI and Insights to reimagine retail.

Through this partnership, the wiq team harnesses the best of Woolworths Group and Quantium data science and analytics talent to reimagine retail by solving the most complex problems using AI and analytics. As a team, we leverage Agile ways of working to help our team develop their skills while also making sure our team is focusing on solving the most complex problems for both our customers and team.

The purpose of the wiqNZ team is to unlock the power of data to imagine retail, which contributes to making Kiwis’ lives a little better every day. We work closely with all WWNZ business units, as well as with the broader WIQ team.

What you’ll do:

As the operational and analytical backbone of our Campaign Excellence squad, you’ll take full ownership of the campaign lifecycle during our critical peak trading periods. You will dive deep into SQL to build precise, high-volume audience segments and guarantee flawless multi-channel execution across Everyday Rewards (EDR), eCommerce, and Cartology. Beyond deployment, you’ll turn raw data into commercial impact designing robust measurement frameworks, automating reporting, and delivering sharp post-Campaign Analyses (PCAs) that directly optimize promotional ROI and supercharge customer lifetime engagement.

- Precision SQL Audience Builds: Write, optimize, and execute complex SQL extraction queries to build targeted cohorts, segmentation rules, and suppression lists with zero defects.
- Flawless Peak Deployment: Drive the day-to-day campaign deployment pipeline, guaranteeing 100% data integrity, strict contact frequency governance, and on-time delivery during high-volume trading cycles.
- Commercial-Grade PCAs: Lead end-to-end Post-Campaign Analyses to evaluate the campaign effectiveness and commercial returns.
- Data Storytelling & Recommendations: Translate complex transaction and loyalty data into clear, high-impact narratives that shape future investment and strategy.
- Performance Reporting Cadence: Manage and maintain regular campaign tracking suites, ensuring the business and our Partners/Suppliers receive timely performance updates.
- Automation and AI Innovation: Proactively adopt AI tools for automated reporting, operational troubleshooting, and streamlined QA to accelerate delivery speed and scale.
- Cross-Functional Partnership: Act as a reliable operational and analytical partner across eCom, Cartology, EDR and Marketing, contributing to campaign sizing and briefing feasibility.

What you’ll bring:

You’re an agile problem-solver who bridges hands-on, high-volume execution with deep commercial analytics in a fast-paced retail rhythm. You understand how campaign mechanics drive revenue, margin, and loyalty, not just how to pull data. With relentless attention to detail, you ensure zero-defect deployments and rock-solid reporting, backed by the communication skills to translate complex data into clear, persuasive commercial recommendations for senior leaders.

- 4–6+ Years of Proven Experience: A solid background spanning campaign operations, audience management, and commercial analytics within retail, FMCG, or customer loyalty programs.
- Advanced SQL & BigQuery: Hands-on mastery of querying and segmenting massive customer datasets in Google BigQuery, paired with version control in Git/GitHub.
- CRM & Audience Delivery: Demonstrated track record building precise targeting, segmentation rules, suppression hierarchies, and exclusion filters for enterprise CRM platforms (e.g., Salesforce Marketing Cloud).
- Measurement & Incrementality Rigor: Strong command of test/control design, causal impact evaluation, statistical incrementality, and promotional ROI modeling.
- Dual Execution & Insight Capability: Proven ability to own both sides of the lifecycle running audience generation, targeting, and deployment while delivering high-impact, commercial-grade PCAs.
- Agile Delivery & Collaboration: Experience hitting the ground running in fast-paced trading environments using JIRA and Confluence for sprint tracking and workflow documentation.
- Quantitative Foundation & Innovation: Degree in a quantitative or commercial discipline (or equivalent practical experience), with a strong appetite for leveraging AI tools and automation to drive operational speed.

What you’ll experience:

- A global business with endless career possibilities around every corner and across every discipline – with valuable exposure to a vast and exciting business network.
- Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work.
- 12 weeks paid parental leave for primary caregivers plus paid superannuation for up to 12 months while the Team Member is on parental leave - eligible from the first day of employment.
- A range of programs to help you prioritise and manage your wellbeing, including 24/7 access to the Sonder app. A progressive and competitive leave policy that gives you more space for what matters to you.

Everyone belongs at Woolworths Group:

As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.

Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems.

Woolworths Group is an inclusive, team-first company and we value all skills and experiences. If you meet some, but not all of the requirements, we encourage you to submit your application.