SDR/BDR - Sloosh

About the Company
Join the Rocketship 🚀 We’re building ShopOS — AI agents powering the entire e-commerce stack. Already past PMF, we’re scaling fast and shaping the future of how online brands are built with AI. Co-founded by seasoned builders with multiple successful exits to companies like Flipkart and Polygon Labs — and backed by Binny Bansal — this isn’t just another start-up. It’s your front-row seat to the next big shift in e-commerce.
Watch : What is ShopOS (from the founders’ lens - Click here)
The role
- You own outbound into US e-commerce and D2C brands. Cold email, LinkedIn and calling, into fashion, apparel and lifestyle brands doing [$5M to $50M] online, and the creative or growth teams inside them.
- Your job is booked demos that our AEs actually want to take. Not activity, not connects, not opens. A meeting counts when the brand fits, the person owns creative output or a marketing number, they have a live problem producing content at the speed they need, and they turn up.
- Sloosh is an AI creative engine from ShopOS. It turns a product into imagery, scenes, reels and creator-style clips. You are selling software, so you need to understand the product well enough to talk about it with a marketer who has seen ten AI tools this month. The conversation starts with how their creative gets made today: cost, turnaround, volume, and where it breaks.
What you’ll do
- Work a named account list rather than spraying a market. The accounts are yours to know properly, including what their ads, PDPs and social content look like today.
- Run three channels. Email sequences, LinkedIn connection requests and messages at around 300 a week across your own account and a ShopOS account, and calling into the US.
- Write your own copy and test it. We are not handing you a script that works, because we do not have one yet. Month one is finding out what gets replies from a US creative or growth lead, and you should expect to throw most of it away.
- Use the product. Make real Sloosh assets for your target accounts and send them. A relevant output beats a paragraph describing one.
- Qualify properly before you book. A meeting that does not qualify costs an AE an hour and costs us credibility internally.
- Keep the CRM honest. What was said, what the trigger was, when to come back.
- Feed what you hear back to product: objections, use cases, what people compare us to.
What we’re looking for Must have.
- At least two years selling software into the US, and it worked. You can name the accounts you booked, what the sequence looked like, and your actual reply and meeting rates.
- You have sold into e-commerce or D2C brands, or something close enough that you know what a catalog, a PDP and a performance creative are.
- You can write. Most of this job is written, and generic outbound gets deleted.
- You will work US hours. Not sometimes.
Strong signals.
- You have used AI properly in your outbound, for research, personalisation or list building, and you can show what you built rather than name a tool you subscribed to.
- You have sold a product-led or self-serve tool, where the buyer can try it before they talk to you, and you know how to move someone from trial to a conversation.
- You have worked somewhere small where nobody handed you a playbook.
- You have opinions about why most cold email fails, and about why most AI creative tools look the same.
We will bend on.
- Titles and the size of the logos.
We will not bend on .
- Two years of US selling that actually produced meetings, and willingness to work the shift.
This is probably not for you if
- You want a list handed to you and a script to read.
- You measure your week in emails sent.
- You want to move to closing in three months. That may happen, but not on a promise made at offer stage.
Assumptions to confirm
- ICP: I kept US fashion and apparel but widened it to lifestyle brands and creative/growth teams, since Sloosh’s launch is aimed at a broad audience. Tell me if you want it narrower, or if agencies and creators are also in scope.
- Revenue band: I put $5M to $50M because a $19/mo product usually needs a lower floor than the agency’s $10M. Adjust as needed.
- Who the AE is closing: At this price point, I assumed the meetings are for team or enterprise plans, not individual subscriptions. If that’s wrong, the “meeting counts when” definition needs to change.
- Cross-sell: If the agency should still come up in conversations, I can add a line for that.